Posted on by Vishnu Devarajan
Subscribe to our Telegram channel for the latest updates in the marketing and advertising scene
First AI Radio DJ Introduced In Malaysia & Her Name Is Aina Sabrina
26 Jun
She sounds like a real person and even has her own likes and dislikes. Meet Aina Sabrina, Malaysia’s first AI radio DJ.
Aina, who is touted as a pioneering AI personality and represents a significant leap in innovation within the Malaysian radio industry, was developed by Fly FM’s in-house team of production engineers.
The team utilized AI technology and has equipped Aina with a vast music database. What this means is that Aina is capable of creating and mixing music in real time while adapting to the listener’s mood.
She also offers personalized music recommendations based on individual preferences. Pretty cool!
“With the introduction of an AI radio DJ, we are extremely excited to introduce abrand new phase of the Malaysian radio industry, and Aina is the definition of this. As always at Media Prima Audio we are redefining radio,” Fly FM Content Director, Sean Matjeraie said.
MARKETING Magazine is not responsible for the content of external sites.
After 20 years of evolving technology, shifting market trends, and adapting to changing consumer behaviour, the media landscape has nearly reached saturation.
We’ve optimised to the fullest, providing advertisers with abundant choices across technology, platforms, data-driven marketing, CTV, OTT, DOOH, influencer marketing, retail, etc.
Media specialists have diversified, but with more options comes the challenge of maintaining income growth. The industry is expanding, but revenue isn’t keeping pace.
Now, we’re at a TURNING POINT: time to explore and harness new sustainable revenue streams. While GroupM forecasts a 7.8% global ad revenue growth in 2024, challenges like antitrust regulation, AI and copyright issues, and platform bans persist.
Collaboration is key: partnerships that thrive on synergy, shared values, and aligned goals are becoming increasingly essential.
Hence, the Malaysian Media Conference, in its 20th year, has assembled the partners and players under one roof on October 25 for a day of learning, sharing, and exploring.
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.OkNoPrivacy Policy
