Directors Think Tank and Flock shoot new Tokopedia Ramadan cinema campaign for Indonesia
Directors Think Tank director Rajay Singh has just finished shooting the latest Tokopedia Ramadan cinema campaign.
As one of the biggest e-commerce platforms in Indonesia, Tokopedia wanted to take this Ramadan as a chance to make in improvement in life by narrating a film that shares the same value.
The film itself is a story about sacrifices from a mother to her beloved son by ensuring he has a wonderful life despite all the challenge’s they both need to face.
Leonard Wiguna, CCO of Flock Company says, “Living a fishermen life doesn’t always make it easy to enjoy seafood, especially for those less fortunate in life. But as a mother, she always gives the life that his boy should live. That includes giving him everything and spare nothing for herself”.
“When we collaborated together, Rajay always pushed us to the edge, but in a good way. This was always done to make the work stand out and be even more memorable. In the end we are very happy and proud of the outcome”.
“As with the previous campaign, it was a great joy to work with Tokopedia and Flock”, adds Jay.
Is the Customer at the heart of your Digital Transformation?
On 19th of July, MARKETING will be organising a conference on Customer-Centric Digital Transformation (#DTCX2018) to help you answer that question. The conference will be driven by Paul Stewart who authored the best-seller ‘Branded Customer Service’ and currently is the Special Advisor, Strategy & Transformation for TMI Malaysia. Drawing from his 25 years of diverse experience as a Chief Economist, CEO and consulting in organisational change, transformation and innovation Paul will be sharing his learnings and current trends in this realm.
He will be joined by key thought leaders in the areas of transformation, data analytics, customer service, branding, marketing, digital, human resources and more! Some of the key names who will be joining us include:
* Imran Kunalan Abdullah, Advisor/Principal Consultant – Digital Talent Development & Leadership and People Analytics
* George Aveling, CEO, TMI Malaysia
* Laurence Smith, Head, Asia Region, SmartUP
* Falko Leonhardt, Principal Consultant Transformation Strategy and Change, TMI
* Mohd Adam Wee Abdullah, Group CMO & Chief Customer Experience Officer, CIMB Group
and MORE!
Get ready to be inspired by case studies on transformation, honest conversations on driving change and actionable insights you can take back to implement in your organisation.
Date: 19th July 2018
Time: 8.30 am -6.00 pm
Venue: Sime Darby Convention Center, Bukit Kiara
For more information on DTCX 2018 contact Amira today at [email protected] or Book your spot early to avoid disappointment!
MARKETING Magazine is not responsible for the content of external sites.