This article first appeared as the cover story in the MARKETING Weekender, issue 299, on 23 July 2021
“I shoot for the common man who wants to see and feel a story from a place where he can’t be present himself.” – Danish Siddiqui
Danish Siddiqui was a Reuters photojournalist and the first Indian alongside Adnan Abidi, to win the Pulitzer Prize for Feature Photography for his documentation on the Rohingya Refugee Crisis. On July 15, 2021, Danish was shot to death in a crossfire while documenting the Taliban Offensive in Afghanistan.
His death is a reminder of how dangerous photojournalism can be. Yet there is indisputable value in a profession of “silent speakers” who capture photographs that transcend language and culture, to cast a lasting image into our consciousness.

German-Iranian journalist described Danish as ‘the man who captured humanity.’ The Guardian’s tribute to him writes that Danish’s breath-taking body of work for Reuters “spanned some of the world’s most era-defining crises.”
While the ethics of photojournalists have been questioned and raised as a concern, advocates have stressed its “distinct and important ability to indisputably represent the truth.”
Art and photo director, Molly Gottschalk, avowed that despite questions surrounding the integrity of journalists, “images of visceral power, ones which present unquestionable truths, will play an increasingly important role in not just accompanying a story but serving as the document that allows it to resist being summarily rejected with a buzzword.”
Below is our pick of some of Danish’s finest images taken throughout his career. Read the captions for full appreciation.







TIME TO ENTER APPIES
The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
This is the only event where Live Presentations meets Live Judging.
Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!
Campaign entries must have run between June 2024 to May 2025
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