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Award-winner Sutapa Bhattacharya is back!
30 Aug
Do you want to up your game and win with a strategic roadmap for your brand?
Are you entrusted with the direction & vision for the development of your brand?
Are you a communication exec at brand, creative, digital and media agencies?
If you answered yes to all that, then well we have something exciting for you on 24 September 2018! A celebrated award-winner in her field, General Manager for Strategic Communication & Branding at Tenaga Nasional Berhad, Sutapa Bhattacharya is back with her Strategic Brand Planning Workshop. Her previous workshop proved a big hit amongst participants!
This one day workshop will be conducted for Strategy and Brand planners who want to polish their skills to seek distinctly smart solutions for the growth economy.
This workshop will empower participants to formulate, analyse and sharpen their focus on strategic brand development in this cluttered age of digital confusion, media fragmentation, one-to-one marketing, brand safety, transparency issues and an over-regulated landscape.
Most importantly, what will you take home?
The ability to conduct a more strategic dialogue with colleagues and stakeholders through a greater understanding of the key strategic brand planning tools.
The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
This is the only event where Live Presentations meets Live Judging.
Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!
Campaign entries must have run between June 2024 to May 2025
