The advertising firms that submitted their TV commercials tried their best to make sure that the viewers were not only delighted but also grasped the message, which in this case, was the significance of Chinese New Year. Making a decision was difficult because all agencies submitted exceptional TVCs that fit the topic.
The Chinese New Year TVCs 2024 edition of the annual Experts’ Choice Awards has once again been organised by MARKETING Magazine, and this is a chance for our readers to decide on which brand, agency, and production house did it best this time around.
Voting has shown the rising fans to be engaged, as seen by the large number of votes made for the 2024 Chinese New Year TVCs. Consequently, it is indicated that the audience from across the country is being appreciative of the amount of hard work that is put in to make the TVCs a success.
The popularity and success of our coverage of the Best CNY TVCs, Best Merdeka TVCs, and Best Raya TVCs based on reader voting has grown over the years. In recent years, our replies have increased from a few hundred to well over 5,000.
Additionally, we don’t base our rankings on factors like the number of YouTube views or other metrics other than readers’ preferences.
Without further ado, here are the top 10 winners for the Experts Choice Awards Chinese New Year TVCs 2024 edition, in no particular order:
MR.DIY CNY 2024 – 我爱你 Wo AI Ni
Brand: MR. DIY
Agency: Fishermen Integrated
Table Talk | Chinese New Year 2024
Brand: Taylor’s University
CNY 2024 | Where Sustainability Flows, Prosperity Follows
Brand: Sime Darby Property Berhad
Agency: M&C Saatchi (M) Sdn Bhd
Yeo’s CNY 2024 – Savour The Joy Of Togetherness
Brand: Yeo’s
Agency: SPIN Communications
Watsons CNY 2024 – Enter The Dragons 同心同喜，过靓年！
Brand: Watsons
Agency: Leo Burnett
Pepsi CNY 2024: Finish the Unfinished
Brand: Pepsi
Agency: Fishermen Integrated
Wealth of a Lasting Legacy
Brand: Hong Leong Bank
Agency: M&C Saatchi
Air Selangor Chinese New Year 2024 | Everlasting Traditions
Brand: Air Selangor
Agency: Trifecta Collective
Like Your Father’s Company
Brand: TIME Internet
Agency: Fishermen Integrated
Bright & Beautiful All Year Long
Brand: Aiken
Agency: Mediabrands Content Studio
MARKETING Magazine is not responsible for the content of external sites.
The Malaysian Marketing Conference & Festival 2024 at the Sime Darby Convention Centre is a TWO-day marketing event for all those in Marketing, Media, Advertising, PR, Digital, Data, and more….
The experience is on May 15 & 16, with Keynote Speakers, multiple tracks or Breakaway Sessions hosted by our booth partners who will show you the latest in the industry.
