Listen to this articleIn the latest R3 Worldwide Top 10 Creative and Media Wins listing, FCB has snapped a lead over the pack in the creative agency category with 4 accounts including Berjaya Sompo, RHB and SP Seria. VMYL&R trails closely as it takes on Intel, Hong Leong Assurance and Telekom.
For the media agency category, notable wins include Universal McCann securing one of the largest e-commerce accounts, Lazada and Dentsu X securing Honda Malaysia. Zenith Media on the other hand has won the Disney+ account.
On the APAC front, media agency Mediacom leads in numbers of wins with three accounts including DF Honda Digital (China) and two more wins from India and Thailand.
Here are the listings that R3 Worldwide has put together for November 2020:
Media Agency (Malaysia) Account Wins
| Media Agency | Account | Area |
| PHD | Diageo | Global |
| Mindshare | Oppo | Malaysia |
| Universal McCann | Lazada | SEA |
| OMD | Danone | Malaysia |
| dentsu X | Honda Malaysia Sdn bhd | Malaysia |
| Zenith | Disney+ | SEA |
| PHD | Warner Bros Pictures Group | Malaysia |
| OMD | McDonalds | Malaysia |
| Mindshare | Awesome TV | Malaysia |
| MediaComm | SK Magic | Malaysia |
Creative Agency (Malaysia) Account Wins
| Creative Agency | Account | Area |
| VMYL&R | Intel | Global |
| VMYL&R | Telekom Malaysia | Malaysia |
| Ogilvy | Hong Kong Tourism Board | Malaysia |
| FCB | Berjaya Sompo Insurance | Malaysia |
| Ogilvy | Costa Coffee | Malaysia |
| VMYL&R | Hong Leong Assurance | Malaysia |
| Wunderman Thompson | HSBC | Malaysia |
| FCB | Berjaya Sompo Project | Malaysia |
| FCB | RHB Bank Retail Project | Malaysia |
| FCB | SP Setia Project | Malaysia |
Media Agency (Asia Pacifc) Account Wins
| Media Agency | Account | Area | |
| Omnicom Media Group | Sanofi | Global ex US | |
| Mediacom | DF Honda digital | China | |
| Omnicom Media Group | Electrolux brands | APAC, MEA | |
| Essence | Jeep | China | |
| Wavemaker | Philips | Global | |
| Universal McCann | HBF | Australia | |
| Mediacom | Securities | China | |
| Mindshare | Tesco | Thailand | |
| Mediacom | Octro, Skillwin,Skillwin Technology | India | |
| Atomic 212 | BMW, Mini | Australia |
Creative Agency (Asia Pacific) Account Wins
| Creative Agency | Account | Area |
| Wieden & Kennedy | Visa | Global |
| Le Pub (Publicis Group) | Heineken | Global |
| MediaMonks | Mondelēz Production | North America, Latin America, Asia, the Middle-East and Africa |
| Thinkerbell | BUPA | Australia |
| Publicis | Visa Production | Global |
| R/GA | United Overseas Bank Limited Co. | Singapore |
| Dentsu | FAW Besturn China Project | China |
| Wunderman Thompson | DTAC Project | Thailand |
| Digitas | McDonald’s | Australia |
| M&C Saatchi | Vic Government | Australia |
MARKETING Magazine is not responsible for the content of external sites.
The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
This is the only event where Live Presentations meets Live Judging.
Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
This year’s winners will receive Gold, Silver or Bronze trophies for 10 categories, and 7 special Best of Best categories (red trophies) that require no submissions!
Campaign entries must have run between June 2022 to May 2023
For more details visit https://appies.com.my/ or contact Vishnu
