MR. D.I.Y takes over Shopee site

MR.D.I.Y - Featured image

Site takeover is part of the home improvement and hardware retailer’s plans to extend its influence.

MR. D.I.Y. Trading Sdn. Bhd. (MR. D.I.Y.) will be doing a Shopee site takeover to extend its influence across the platform’s 16 million-strong user base on January 10, as part of its journey to growth and continuously reward its customer.


This news update was reported by Bernama.

MR. D.I.Y. has enjoyed an ever-increasing number of online orders with up to 22 times uplift on the e-commerce platform, since launching its e-commerce strategy as well as its official store on Shopee.

Its head of marketing, Andy Chin, said it has seen a fruitful partnership with Shopee, especially during the e-commerce platform’s big campaigns, and they want to continue reaching out to all Shopee users and MR. D.I.Y. customers through the Super MR. D.I.Y. Day sale.

“We also want to let customers enjoy the best prices on the items that they need, especially now with Chinese New Year around the corner, as they make preparations like fixing, cleaning and sprucing up their homes for big family gatherings.

“Plus, because they are so busy getting ready, convenience is also key, and what better way than to shop online and have their orders delivered without compromising time and quality,” he said in a statement today.

The Super MR. D.I.Y. Day sale is held in conjunction with Shopee’s Chinese New Year celebration that is happening right now until February 6, with attractive giveaways, social media contests, great deals and discounts.

News source: Bernama


MARKETING Magazine is not responsible for the content of external sites.

The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.

This is the only event where Live Presentations meets Live Judging.

Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.

This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!

Campaign entries must have run between June 2023 to May 2024

Submissions Deadline
30th June 2024

APPIES Festival – Judging & Presentations
11th – 12th July 2024 (Malaysia)

 

Download Event PDF
Submit Entries Here




Subscribe to our Telegram channel for the latest updates in the marketing and advertising scene