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MR. D.I.Y takes over Shopee site
08 Jan
Site takeover is part of the home improvement and hardware retailer’s plans to extend its influence.
MR. D.I.Y. Trading Sdn. Bhd. (MR. D.I.Y.) will be doing a Shopee site takeover to extend its influence across the platform’s 16 million-strong user base on January 10, as part of its journey to growth and continuously reward its customer.
MR. D.I.Y. has enjoyed an ever-increasing number of online orders with up to 22 times uplift on the e-commerce platform, since launching its e-commerce strategy as well as its official store on Shopee.
Its head of marketing, Andy Chin, said it has seen a fruitful partnership with Shopee, especially during the e-commerce platform’s big campaigns, and they want to continue reaching out to all Shopee users and MR. D.I.Y. customers through the Super MR. D.I.Y. Day sale.
“We also want to let customers enjoy the best prices on the items that they need, especially now with Chinese New Year around the corner, as they make preparations like fixing, cleaning and sprucing up their homes for big family gatherings.
“Plus, because they are so busy getting ready, convenience is also key, and what better way than to shop online and have their orders delivered without compromising time and quality,” he said in a statement today.
The Super MR. D.I.Y. Day sale is held in conjunction with Shopee’s Chinese New Year celebration that is happening right now until February 6, with attractive giveaways, social media contests, great deals and discounts.
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