According to global consulting firm for marketers and agencies, R3 Worldwide, there was a flurry of winners especially for creative agency, FCB Kuala Lumpur and Mediacom.
FCB Kuala Lumpur won PropertyGuru Malaysia and Marriot International accounts in the month of July. In August, FCB won the UEM Sunrise account. In April, BBDO won the Perodua account, MullenLowe Group won the Tesco account and VML won the Grab Food account.
Creative Agency | Month | Account | Area |
BBDO | April | Perodua | Malaysia |
Leo Burnett | July | Samsung Electronics visual display | Global |
FCB | Aug | PropertyGuru | Malaysia |
Publicis Groupe | Feb | Campbell Soup | Global |
Havas Worldwide | Mar | Mamee Double-Decker Project | Malaysia |
MullenLowe Group | April | Tesco | Malaysia |
VML | April | Grab Food | Malaysia |
FCB | Jul | PropertyGuru Malaysia | Malaysia |
FCB | Jul | Marriott International | Malaysia |
FCB | Aug | UEM Sunrise | Malaysia |
MediaCom won three accounts in the three consecutive months, June, July and August – Adidas, Mars, and Alibaba Group. Carat, part of the Dentsu Aegis Network won the global Microsoft account in the month of April.
Media Agency | Month | Account | Area |
Carat | April | Microsoft | Global |
Initiative | Jul | ASTRO | Malaysia |
MediaCom | Jul | Mars | Global |
M/Six | Feb | Telekom Malaysia (unifi) | Malaysia |
Spark Foundry | Mar | Campbell Arnott’s | Malaysia |
Starcom | Mar | Gentle Supreme | Malaysia |
MediaCom | June | adidas | Global |
PHD | April | HSBC | Global |
AdParlor | Feb | TGV Cinemas | Malaysia |
MediaCom | Aug | Alibaba Group | Malaysia |
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