Join The Great Comeback at the 14th Malaysian Media Conference

This 25 September, the Malaysian Media Conference (MMC) is back for its 14th year! Registrations officially started rolling in yesterday as soon as the page went live; unsurprising for an industry that has been deprived of physical gatherings for almost half a year. 

The annual MMC is a proven landmark event for all media and marketing professionals to get everyone on the same page one day in the year. There has never been a year as important as 2020 for stakeholders in our industry to come together and assist each other to bounce back from the unparalleled challenges we’ve been smacked in the face with. 

COVID-19 has exposed our flaws and vulnerabilities. But as we enter a unique window of opportunity to shape the recovery of our industries, MMC 2020, taking place at the Sime Darby Convention Center, will offer insights from experts to help inspire the media and marketing industries to determine the future state of Malaysia’s communication landscape.

Hence, by hosting a grand industry gathering, MMC 2020 is officially initiating The Great Comeback.

Drawing from the vision and vast expertise of each stakeholder, MMC 2020, in its 14th year, is designed to provide an unparalleled platform for creating, shaping and delivering collaborative solutions for the upcoming decade.

We’re counting on you to be there and to ask the questions that will bring us forward. Watch this space as we announce our full list of speakers and panelists, real soon!

As always, our conference is HRDF claimable. Register to book your spot now.

After 20 years of evolving technology, shifting market trends, and adapting to changing consumer behaviour, the media landscape has nearly reached saturation.

We’ve optimised to the fullest, providing advertisers with abundant choices across technology, platforms, data-driven marketing, CTV, OTT, DOOH, influencer marketing, retail, etc.

Media specialists have diversified, but with more options comes the challenge of maintaining income growth. The industry is expanding, but revenue isn’t keeping pace.

Now, we’re at a TURNING POINT: time to explore and harness new sustainable revenue streams. While GroupM forecasts a 7.8% global ad revenue growth in 2024, challenges like antitrust regulation, AI and copyright issues, and platform bans persist.  

Collaboration is key: partnerships that thrive on synergy, shared values, and aligned goals are becoming increasingly essential.

Hence, the Malaysian Media Conference, in its 20th year, has assembled the partners and players under one roof on October 25 for a day of learning, sharing, and exploring.

 

REGISTER NOW