The Epica awards conference and ceremony on March 5-6 2020 attracted more than 500 attendees on both days. The full list of the event speakers is listed here.
One of the judges at the event was MARKETING magazine’s very own Harmandar Singh, founder of publishing company Sledgehammer Communications in Malaysia.
Leo Burnett won the Grand Prix with its “Petal Paint” campaign for JAT Holdings. The campaign was originally entered for the competition last year, but its eligibility period was extended when the event was postponed after the Easter 2019 attacks.
Leo Burnett was also named Agency of the Year after reaping the greatest number of points in the overall competition.
Held at the Taj Samudra Colombo hotel – which was a sponsor along with SriLankan Airlines and Mobitel – the conference featured speakers such as Dentsu APAC chief creative officer Ted Lim, BBDO Worldwide regional ECD Ali Rez, TGH collective founder and CCO Tay Guan Hin, Ogilvy Pakistan ECD/head of strategy Assam Khalid, as well as the co-founders of Ki Saigon.
The awards jury was moderated by Epica Awards editorial director Mark Tungate, who also hosted the ceremony. Among the other jurors were Raahil Chopra, deputy editor of Campaign India; Daniel Huntley, news editor of Shots in the UK and Pongpiti Phasukyud, founder of Ad Addict in Thailand.
Epica’s extensive online jury of more than 200 journalists around the world also got a chance to vote on the 400+ longlist.
The event was the first time Sri Lanka had held a creative festival and awards show for 12 years. The 4As approached the Epica Awards about the possibility of creating a franchised event because it was attracted to the show’s independent, unbiased jury of journalists.
4As president Sugibun Sathiamoorthy commented: “Sri Lanka has been hungry for a platform to showcase our creativity and be judged by international standards. Creativity cannot thrive without critique, so Epica Sri Lanka is the ideal opportunity for us to learn and up our game. Epica Awards Sri Lanka’s promise of ‘unbiased creativity’ cannot come at a better time.”
Epica Awards editorial director Mark Tungate added: “It gives us great pleasure to export Epica’s unique formula of an independent press jury to Sri Lanka. We hope this is the first step in an ongoing adventure and we’re proud to be playing a small part in the country’s advertising history.”
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The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
This is the only event where Live Presentations meets Live Judging.
Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
This year’s winners will receive Gold, Silver or Bronze trophies for 10 categories, and 7 special Best of Best categories (red trophies) that require no submissions!
Campaign entries must have run between June 2022 to May 2023
For more details visit https://appies.com.my/ or contact Vishnu