Drug makers now spend $5 billion a year on advertising. Here’s what that buys.

Under fire for spending so much on advertising, drug makers are doubling down.

Even as politicians and physicians press for strict limits on prescription drug ads, the pharmaceutical industry is pouring billions into new TV and print campaigns.

Ad spending soared more than 60 percent in the last four years, hitting $5.2 billion last year.

Read full article here>>