Designed in collaboration with Filipino fashion designer Puey Quiñones, the PPE suits, which were launched last Friday (April 24) during a recovery flight from Bangkok to Manila, embrace the airline’s signature red-hot colour and have reportedly been approved by the Philippines’ Department of Health.
According to Quiñones’ Instagram account, the Los Angeles-based designer has been busy designing and manufacturing PPE suits for hospitals as well as brands such as AirAsia following the outbreak of the coronavirus.
Flight attendants will be required to wear the PPE on all of the carrier’s domestic and international flights.
Airlines are among the businesses hit hardest by the pandemic. Singapore Airlines recently announced the cancellation of 96 per cent of its scheduled flights until the end of June, while Richard Branson is reportedly seeking a buyer for Virgin Atlantic Airways as he struggles to secure a 500 million pound (S$879 million) government bailout.
On April 17, AirAsia announced it is set to resume scheduled domestic flights commencing with Malaysia on Wednesday (April 29), followed by Thailand on Friday (May 1), India (May 4), Indonesia (May 7) and the Philippines (May 16), subject to approval from authorities. – The Jakarta Post/Asia News Network
The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
This is the only event where Live Presentations meets Live Judging.
Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!
Campaign entries must have run between June 2024 to May 2025
