Last Call for submission of Raya TVCs for the Experts’ Choice Awards 2022

This is the LAST CALL for you to submit your Raya TVCs for the MARKETING Magazine Experts’ Choice Awards Raya TVC Edition 2022.

The window closes at 5 p.m. on Monday, May 02, 2022.

MARKETING Magazine is accepting all local Raya TVC submissions from brands around the nation, as their films to stand a chance to be voted among the TOP 10 Raya TVCs by our expert readers.

Over the years, our coverage and polling of the best festive TVCs based on our experts’ choice have had growing success and traction. Our respondents have grown from a few hundred to over several thousands in recent years.

This year, winners of the Experts’ Choice Awards TOP 10 Raya TVCs will receive a certificate of recognition from MARKETING Magazine followed by a feature story on MARKETING WEEKENDER.

Take a look at some of the TOP 10 Winners from last year:

Astro – ‘Singkap Sebalik Tingkap’

Agency: Naga DDB Tribal

Production house: Directors Think Tank

MRCB – ‘Rendang Mak’

Agency: MRCB (In-house)

Production House: MRCB (In-house)

KPJ Healthcare – ‘Sentiasa di ingatan kami’

Production house: Light Up 7 Sdn Bhd

Tenaga Nasional Berhad – ‘Hikmah Raya Aida’

Agency: Entropia

Production House: Reservoir World Sdn Bhd

Petronas – ‘Syukur Raya’

Agency: Ensemble Worldwide

Production House: Reserve Tank

Note: Any entry will be considered a valid entry only once the payment is made.

Entry Fees: RM 2000 per submission.

After 20 years of evolving technology, shifting market trends, and adapting to changing consumer behaviour, the media landscape has nearly reached saturation.

We’ve optimised to the fullest, providing advertisers with abundant choices across technology, platforms, data-driven marketing, CTV, OTT, DOOH, influencer marketing, retail, etc.

Media specialists have diversified, but with more options comes the challenge of maintaining income growth. The industry is expanding, but revenue isn’t keeping pace.

Now, we’re at a TURNING POINT: time to explore and harness new sustainable revenue streams. While GroupM forecasts a 7.8% global ad revenue growth in 2024, challenges like antitrust regulation, AI and copyright issues, and platform bans persist.  

Collaboration is key: partnerships that thrive on synergy, shared values, and aligned goals are becoming increasingly essential.

Hence, the Malaysian Media Conference, in its 20th year, has assembled the partners and players under one roof on October 25 for a day of learning, sharing, and exploring.

 

REGISTER NOW