Zurich Malaysia is thrilled to announce a pioneering collaboration with Oyen, Malaysia’s leading pet insurance platform, to introduce Asia‘s first-ever cat takaful product called ‘Oyen Takaful Kucing’. This innovative offering addresses the increasing demand for takaful petcoverage, setting new standards for pet owners across Malaysia.
The Oyen Takaful Kucing offers comprehensive coverage of up to RM8,000 for unexpected vet bills when acustomer’s pet cat falls ill or is injured. What sets this offering apart is the seamless submission, processing, and tracking of claims through Oyen’s AI-enhanced application, ensuring swift assessment, greatly simplifying the experience for pet owners.
The Oyen Takaful Kucing coverage will make it possible for pet owners to seek the highest quality veterinary care for their beloved companions. This Shariah-compliant product provides pet owners with coverage plans which are aligned to the Islamic principles and values of mutual protection and shared responsibility.
Shamsul Azman, Chief Executive Officer of Zurich General Takaful Malaysia Berhad, expressed Zurich’s commitment to this innovative partnership, saying, “We are excited to collaborate with Oyen in introducing Asia’s first cat takaful product.
We believe that this product aligns with the evolving needs of pet owners and supports our commitment to innovation and customer-centric solutions. Zurich is proud to be part of this venture, and we look forward to making a meaningful impact on the pet insurance and takaful industries in Malaysia.
This ties back to our brand campaign “Care For What Matters”, reinforcing our dedication to protecting what our customers value most.”
Oyen, with its dominant presence in the pet insurance markets and an extensive network of close to 1,000 vet clinics and hospitals across all 14 states in Malaysia, is well uniquely positioned to cater to the evolving needs of pet owners. Oyen is on track to achieve a remarkable 120% year-over-year growth this year.
Kevin Hoong, Co-Founder & CEO of Oyen, shared his perspective on this major milestone, stating, “As the pioneer of pet insurance in Malaysia, we are encouraged to see the exponential growth in the segment since our launch in 2021.
We have seen growing interest from pet owners who prefer takaful as a protection option for themselves and their family (including their pets). With our new takaful offering with Zurich, a leading global brand, we look forward to helping more Malaysian pet owners afford high quality veterinarian care that is comparable to that of developed nations like UK, Japan, and Sweden.
This partnership marks a significant step in providing peace of mind and security to pet owners while respecting their faith-based principles.”
For more information about Oyen Takaful Kucing’s coverage benefits and conditions, please visit https://www.oyen.my/takaful-kucing.
MARKETING Magazine is not responsible for the content of external sites.
After 20 years of evolving technology, shifting market trends, and adapting to changing consumer behaviour, the media landscape has nearly reached saturation.
We’ve optimised to the fullest, providing advertisers with abundant choices across technology, platforms, data-driven marketing, CTV, OTT, DOOH, influencer marketing, retail, etc.
Media specialists have diversified, but with more options comes the challenge of maintaining income growth. The industry is expanding, but revenue isn’t keeping pace.
Now, we’re at a TURNING POINT: time to explore and harness new sustainable revenue streams. While GroupM forecasts a 7.8% global ad revenue growth in 2024, challenges like antitrust regulation, AI and copyright issues, and platform bans persist.
Collaboration is key: partnerships that thrive on synergy, shared values, and aligned goals are becoming increasingly essential.
Hence, the Malaysian Media Conference, in its 20th year, has assembled the partners and players under one roof on October 25 for a day of learning, sharing, and exploring.
REGISTER NOW