Posted on by Vishnu Devarajan
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What can you learn from a 20-year old?
16 Oct
Plenty!
The Malaysian Media Conference turns 20 next Friday and all our 14 speakers are already feeling the rush of a 20-year old in prepping their presentations.
After 20 years of evolving technology, shifting market trends, and adapting to changing consumer behaviour, the media landscape has almost reached saturation point.
The Turning Point is next Friday, October 25. See you at the cross-roads of the biggest media milestone event in Malaysia to Learn, Share and Explore.
Just like eager and hungry 20-year olds wanting to take on the world!
This event is HRDC-Claimable and Ruby will be happy to assist: 03-77262588, [email protected]
SPEAKERS: Prof. Harmandar Singh – Founder, MARKETING Magazine • Claudian Navin Stanislaus – President, Malaysian Advertisers Association (MAA) • Eileen Ooi – President, Malaysian Digital Association (MDA) • Ranganathan Somanathan – CEO & Advisor, MY & SG – International Publicis Media • Sue-Anne Lim – CEO, Universal McCann Malaysia • Sailendra Kanagasundram – Founder & MD, Visual Retale • Shereen Wong – Chief Growth Officer, Xamble • Darren Yuen – CEO, Initiative Malaysia • Raja Jastina Raja Arshad – VP Head of Astro Shaw & Malay Nusantara Business • Nizwani Shahar – CEO, Havas Malaysia • Nisha Devina Roy – Managing Director, M&C Saatchi Malaysia • Narayan Murthy Ivaturi – Head of Adtech Business, INSEA Moving Walls Group • APPIES Malaysia 2024 Top Winning Media Campaigns…
MARKETING Magazine is not responsible for the content of external sites.
After 20 years of evolving technology, shifting market trends, and adapting to changing consumer behaviour, the media landscape has nearly reached saturation.
We’ve optimised to the fullest, providing advertisers with abundant choices across technology, platforms, data-driven marketing, CTV, OTT, DOOH, influencer marketing, retail, etc.
Media specialists have diversified, but with more options comes the challenge of maintaining income growth. The industry is expanding, but revenue isn’t keeping pace.
Now, we’re at a TURNING POINT: time to explore and harness new sustainable revenue streams. While GroupM forecasts a 7.8% global ad revenue growth in 2024, challenges like antitrust regulation, AI and copyright issues, and platform bans persist.
Collaboration is key: partnerships that thrive on synergy, shared values, and aligned goals are becoming increasingly essential.
Hence, the Malaysian Media Conference, in its 20th year, has assembled the partners and players under one roof on October 25 for a day of learning, sharing, and exploring.
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