New eCommerce player, Flux Panda, has its eyes set on ASEAN

A new eCommerce player, Flux Panda is eyeing the ASEAN region as it looks to expand to terrains currently dominated by Shopee and Lazada

Aside from small businesses and dropshippers, big companies are now reliant on both Shopee and Lazada especially during the monthly one-day sales that generate a lot of revenue for both the platforms and merchants.

Flux Panda, a live selling solution, is looking to change this by empowering businesses to own their platforms and have more control over consumer data.

“By utilizing live streaming on multiple platforms, businesses can reach a wider audience without depending on these top marketplaces,” said Flux Panda Founder and CEO, Alexander Rauser. “Flux Panda also allows businesses to have a more direct relationship with their customers through data collection and management.”

Flux Panda doubles as an eCommerce platform to help manage orders and inventory and is compatible with existing eCommerce websites and apps.

Live selling has grown in popularity, especially since the pandemic, as a marketing and sales tactic which gives merchants the opportunity to go on a live stream to demonstrate and sell their products. It has been especially popular among online businesses in ASEAN. Both Lazada and Shopee also offer live selling on their platforms.

MARKETING Magazine is not responsible for the content of external sites.

The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.

This is the only event where Live Presentations meets Live Judging.

Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.

This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!

Campaign entries must have run between June 2023 to May 2024

Submissions Deadline
30th June 2024

APPIES Festival – Judging & Presentations
11th – 12th July 2024 (Malaysia)


Download Event PDF
Submit Entries Here

Subscribe to our Telegram channel for the latest updates in the marketing and advertising scene