Posted on by Raihan Hadi
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Helping Entrepreneurs Win aims to help SMEs make smarter digital decisions (register now)
24 Nov
As we prepare to step into 2021, most business budgets are under pressure and investment strategies are under stark review. Following Malaysian Tech Month 2020 (MTM 2020), MDEC in collaboration with MARKETING Magazine is hosting a three-part webinar series titled ‘Helping Entrepreneurs Win’ aimed at providing local SMEs with valuable insights and encouraging them to treat their digital investments as more than just an automation tool.
The webinar series which live stream live at 3pm on 1, 2 and 3 December, on MARKETING Magazine’s facebook page will serve as a holistic knowledge sharing opportunity for businesses to learn from before they finalise their digital plans for the upcoming financial year.
Registration for the webinar is officially open, and you can find out more about each session here. Keep an eye out for more information coming your way!
MARKETING Magazine is not responsible for the content of external sites.
After 20 years of evolving technology, shifting market trends, and adapting to changing consumer behaviour, the media landscape has nearly reached saturation.
We’ve optimised to the fullest, providing advertisers with abundant choices across technology, platforms, data-driven marketing, CTV, OTT, DOOH, influencer marketing, retail, etc.
Media specialists have diversified, but with more options comes the challenge of maintaining income growth. The industry is expanding, but revenue isn’t keeping pace.
Now, we’re at a TURNING POINT: time to explore and harness new sustainable revenue streams. While GroupM forecasts a 7.8% global ad revenue growth in 2024, challenges like antitrust regulation, AI and copyright issues, and platform bans persist.
Collaboration is key: partnerships that thrive on synergy, shared values, and aligned goals are becoming increasingly essential.
Hence, the Malaysian Media Conference, in its 20th year, has assembled the partners and players under one roof on October 25 for a day of learning, sharing, and exploring.
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