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Deyy, you need to get your hands on this!
05 Dec
Recently, a video featuring a man known as S Kanagarajah who went “deyy” during the riots at the Sri Maha Mariamman Temple in Subang Jaya went viral.
The 42-year-old businessman said his antics in front of the camera were not deliberate, and that he was merely expressing his frustration at the tense situation during the events that took place at the temple in the wee hours of Tuesday morning.
“It wasn’t on purpose if you see that your friend’s face is bleeding after being cut. We were helping them at the time,” he said of the incident at the temple in USJ25, Subang Jaya.
Kanagarajah, who is a regular volunteer at the temple, said he was not offended by Malaysians who began copying his expressive gesture and turning him into a meme.
“Every since the video went viral, I never received any threats. I only saw them poking fun. If the video made them happy, I have no problems with that. Let them be happy,” he said.
Trust our fellow netizens to turn anything into a meme! Now it’s being turned into a t-shirt!
Twentytwo13 turned the meme into an eye-catching t-shirt with the words “DEYY” written on it. The t-shirt is sold for RM22.13 each and comes in only one colour (sizes: S, M, L, XL, XXL and XXXL) and for a limited time only.
They also added that since the t-shirt is a kind of unity symbol, the 13 cents can be forgotten. You can place an order by emailing them at [email protected]
Multiple parodies have been released on social media with the hashtags #Deyychallenge and #Theyychallenge.
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he APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
This is the only event where Live Presentations meets Live Judging.
Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
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Campaign entries must have run between June 2024 to May 2025
