WARC releases guide for Marketing in the COVID-19 recession

The events that have unfolded in the last few months has brought on a global economic recession like no other.

According to WARC, a recession like no other needs a playbook like no other, which is why the company is delivering the facts and insights to plan effectively for success.

The report covers:

  • 5 lessons from previous recessions
  • The COVID-19 recession: what we know so far
  • 10 actions to take today
  • Adapting adspend
  • Early lessons from China, including Nike’s four-stage model for recovery
  • Opportunities for future growth

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The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.

This is the only event where Live Presentations meets Live Judging.

Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.

This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!

Campaign entries must have run between June 2023 to May 2024

Submissions Deadline
30th June 2024

APPIES Festival – Judging & Presentations
11th – 12th July 2024 (Malaysia)

 

Download Event PDF
Submit Entries Here




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