(marketingmagazine.com.my) – Indonesian based film production company Seven Sunday Films has collaborated with Toyota to produce an action-packed short film in partnership with renowned film director Hanung Bramantyo.
Titled ‘Love Is A Trap’ the movie features real-life Indonesian celebrity husband and wife duo, Rio Dewanto and Atiq ah Hasiholan. The film takes us from Indonesia to Japan and follows Rio’s character as he desperately tries to unravel the mystery of his wife’s sudden disappearance.
The closer he gets to his wife the further he seems to be from solving the puzzle, until a series of cryptic clues lead him to an unexpected rendezvous.
Love Is A Trap was shot in under a week, including two days spent in Jakarta followed by two days in Tokyo. The shoot in Japan was guerilla style, with eight crews organised by Seven Sunday Films flying over from Indonesia.
Toyota Sienta client services director, Eka Nindhi Satria, said it was passion that made the impossible possible on this film.
“When I first got the client brief for this mini movie, the only thing that crossed my mind was – can we do this?
“A very tight deadline and mandatory shooting locations in Tokyo, with the only available shoot dates held during Golden Week holiday, not to mention transport availability, were just some of the obstacles. I can say that it was almost impossible.” Satria admitted.
Satria was also glad to work with the Seven Sunday Films team and for an opportunity to work with Hanung Bramantyo.
“Working with Seven Sunday Films is not only making this impossible project become possible but it was also fun and enjoyable. They are amazing people with very strong passion that translated into creating an amazing movie.”
Watch the ‘Love Is A Trap’ full-length film below:
Client: Toyota
Product: Toyota Sienta
Marketing Division Head: Anton Jimmi
Marketing Department Head: Evelyne
Marketing Section Head: Mayang Kinasih
Marketing Officer: Livia Christiane & Michelle Claudita Mulyono
Agency: Delphys
President Director: Terada
Senior Account Director: Eka Satria
Account Manager: Sally Kusumadewi
Account Executive: Fresa Puthy
Art Director: Vebrian Wijaya
Production Company: Seven Sunday Films
Director: Hanung Bramantyo
Producer: Anirudhya Mitra
Line Producers: Wasisto Dibyo & Rofano Lubis
1st AD: Sylvia Widjaja & Mimbo
Production Assistant: Giovanni Suteja
Executive Producers: Rodney Vincent & Ajeng Vincent
WIN the Content Marketing game
For the sixth year running, we are bringing back the famous Best of Global Digital Marketing Conference to KL with a special focus on Content Marketing this year.
Featuring the best case studies
The Best of Global Digital Marketing conference has won popularity in more than 30 cities around the world from Singapore, Moscow, Jakarta, Istanbul to Amsterdam, Johannesburg, Prague, Shanghai, Seoul, etc.
Featuring leading award-winning campaigns covering brands from Sony, Buzzfeed, Dell, BBC, The New York Times, P&G and more.
Speakers with digital domain expertise:
• Hando Sinisalu, CEO at Best Marketing International
• Xaviera Ringeling, CEO at ContentChefs
• Mathias Ihle, Founder & CEO at Makai Europe
• Bikram VaskarGangopadhyay, CEO at ibs – Interface Business Solutions
Unique case-study based learning, as our team monitors over 200 digital marketing award shows across the globe and interviews the winners. Based on this extensive work, we produce in-depth case studies.
Each case study follows the same format:
Market Background
The Challenge
The Brief
Creative/Media solution
Results
Key Takeaways
Opinions/Discussion
Date: 19 July, 2015 (Tuesday)
Venue: Eastin Hotel, PJ
Time: 8.30am – 5.00pm
Book your seats early: call Ruby on 03-77262588 or email [email protected]
Details: http://best-marketing.eu/events/my
This event is HRDF-Claimable!
MARKETING Magazine is not responsible for the content of external sites.