INTI brings on the Grinch this Christmas

2 months ago

A minute into INTI International University & Colleges’ (INTI) latest Christmas video, audiences are introduced to an interview session between Professor Grin Charlie; a criminal psychologist and detective, well known for his impeccable 99% crime-solvency rate, and Rudolph; an investigative journalist, keen on learning more about the mysterious tale of the one unsolved crime in Professor Charlie’s professional career.

As the story unfolds, audiences learn the tale of Professor Charlie’s one unsolved crime involving a family heirloom, the heirloom’s mysterious disappearance, and the Grinch who stole a family’s Christmas.

Timothy Johnson, Senior Vice President of Marketing, Products & Partnerships at INTI, shared that INTI’s Christmas video aims to present a unique and modern take on the Grinch who stole Christmas.

Timothy said: “The Grinch, which was first introduced by Dr Seuss in the 1950’s, is an old Christmas classic that has evolved over time through several adaptations. We first witnessed The Grinch’s appearance in Dr Seuss’s 1953 book, Scrambled Eggs Super, and then watched the character come alive again in Jim Carrey’s 2000 musical comedy film.”

“Just last year, Illumination Entertainments presented us with an animated form of the Grinch, starring Benedict Cumberbatch, and we, at INTI, thought we could keep the momentum going by presenting our own version of the Grinch. Through the collaborative efforts of our alumni, Jiven Sekar, who manages the Salad Show Productions, our Grinch was presented in a short film, given that short films are a more desirable way of consuming content today,” shared Timothy.

The Case of the Missing Star: An INTI Christmas Original

A RM 3.5 million Christmas Star goes missing on Christmas Eve; six key suspects, six plausible motives, and one detective at the center of it all.Who do you think did it? An INTI Christmas Original. Wishing you a Merry Christmas and a Happy New Year from all of us at INTI. #intifam #merrychristmasMusic credit: Michael Buble (Christmas Medley)

Dikirim oleh INTI International University & Colleges pada Jumat, 20 Desember 2019

ADVERTISEMENT

APPIES 2020 MARKETING CAMPAIGNS CONFERENCE OPEN FOR CAMPAIGNS SUBMISSION!


CMO2019

APPIES 2020 MARKETING CAMPAIGNS CONFERENCE is all about Sharing, Learning and Excellence, in the form of a Day Conference with the aim of raising professionalism and talent in the marketing industry.

Your best, most creative campaign from the past 12 months stands a chance to be shown-off to the country’s best in the industry you want to thrive in. Submit your entry before the deadline, your hard work deserves the recognition.

The campaign submission entry fee: RM 1,500 + 6% SST (includes a fee for 1 entry submission + pass to stay throughout the conference day + one seat at awards dinner same evening)

Submissions Deadline:
2nd March 2020

Announcement of Finalists:
9th March 2020

Submit entry now: https://appieawards.awardsengine.com/

More details about APPIES 2020: http://appies.com.my/