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GroupM’s Wong See Wei moves to Astro
08 Jul
(marketingmagazine.com.my) – Formerly the CFO and COO of GroupM Malaysia, Wong See Wei has moved on to Astro to head up the network’s media sales.
Replacing Wong Siah Ping, who is currently heading Astro’s Chinese Customer Business, in his new role as Vice President of Astro Media Sales, See Wei will head a team of 100 employees in its media sales divisions.
Reporting to Chong Teck Hiong (TH Chong), Group Director of Astro Media Sales his main mandate would be to drive the company’s advertising revenue and increase the network’s TV ADEX share.
A certified accountant, See Wei started in 2000 as an Associate in Ernst & Young before moving to UMW Toyota Capital Sdn Bhd as accountant in 2003. He later joined Mindshare/GroupM in 2005 as Finance Manager before moving up to the role of CFO and COO of GroupM Malaysia.
Sharing his thoughts on his new role See Wei shared that the move would be an interesting and challenging one with him bringing in a new perspective from the agency world to the client side.
Commenting on his appointment TH Chong, Group Director of Astro Media Sales shared, “As a thought leader in the media industry, See Wei brings with him invaluable insights that is instrumental in helping our clients grow their business. We believe his experience, entrepreneurship and work ethics will inject new perspective to the evolving media industry.”
WIN the Content Marketing game For the sixth year running, we are bringing back the famous Best of Global Digital Marketing Conference to KL with a special focus on Content Marketing this year.
Featuring the best case studies The Best of Global Digital Marketing conference has won popularity in more than 30 cities around the world from Singapore, Moscow, Jakarta, Istanbul to Amsterdam, Johannesburg, Prague, Shanghai, Seoul, etc.
Featuring leading award-winning campaigns covering brands from Sony, Buzzfeed, Dell, BBC, The New York Times, P&G and more.
Speakers with digital domain expertise:
• Hando Sinisalu, CEO at Best Marketing International • Xaviera Ringeling, CEO at ContentChefs • Mathias Ihle, Founder & CEO at Makai Europe • Bikram VaskarGangopadhyay, CEO at ibs – Interface Business Solutions
Unique case-study based learning, as our team monitors over 200 digital marketing award shows across the globe and interviews the winners. Based on this extensive work, we produce in-depth case studies.
Each case study follows the same format:
Market Background The Challenge The Brief Creative/Media solution Results Key Takeaways Opinions/Discussion
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