Creativity meets strategy as Tangrams and Spikes Asia collaborate on awards

This year, the Tangrams Strategy & Effectiveness awards will open for entries on 15 April 2019, on the same day as Spikes Asia awards.

The new arrangement allows entrants to submit outstanding campaigns into both awards and have them recognised for strategy and effectiveness as well as creative excellence.

Entrants now have extra time to post Cannes Lions to enter work into the Tangrams awards; and prepare submissions for a single piece of work once, rather than multiple times throughout the year.

Commenting on the alignment, Joe Pullos, Festivals Director, says “We want to transform Spikes Asia into a holistic festival & awards programme that not only serves as a benchmark for creativity excellence, but also for marketing strategy and effectiveness in our industry and brings together brands and agencies alike.”

Judging of both awards will take place simultaneously during Spikes Asia Festival of Creativity, meaning more senior level Marketers and Agency Leads congregating and networking at the festival.

The Tangrams Strategy & Effectiveness awards show will be presented on stage throughout all 3 days at the Spikes Asia Festival of Creativity.

Tangrams Strategy & Effectiveness key dates :
Jury Presidents announcement: 08 April 2019
Call for entries: 15 April 2019
Early Bird deadline: 26 July 2019
Final entry deadline: 02 August 2019
Tangrams Strategy & Effectiveness awards @ Spikes: 25-27 September 2019

Tangrams Strategy & Effectiveness welcome submissions in 5 award types; Effectiveness, Media Strategy, Digital Strategy, Data & Analytics and eCommerce.

All entries will be assessed on the ideas, strategies and business results by a team of expert judges who are selected based on their knowledge, influence and contribution to the industry.

Further information on all categories, rules and entry fees will be announced on 15 April atwww.tangrams.asia.