Category Archives: Marketing

Jasmine Food Expands Horizons with Sudee Partnership

Jasmine Food Corporation, one of Malaysia’s most trusted household names, is taking a bold step [...]

Netcore Cloud Report Reveals: AI-Powered Festive Marketing Drives 40–60% Growth for Leading Brands

New festive-season playbook shows how precision targeting, early-access windows, and experience-led journeys—not blanket discounts—deliver +15–30% [...]

Rise of the Tribes: 21st Malaysian Media Conference Puts The Spotlight Back On People

Marketing became a science. We chased clicks. We fed the algorithm. And somewhere along the [...]

Coffee On Trial: Malaysia’s First Geographical Indications Misuse

By The Malketeer On 9 September in Johor Bahru, Malaysia marked a legal first: a [...]

At RM3.50 A Cup, Lucky Cup Coffee Upturns The Market

Coffee lovers on a budget have a new reason to celebrate. MIXUE, the Chinese beverage [...]

Pos Malaysia Steps Into Fashion with SNIIKA Sneaker Collab

Pos Malaysia is lacing up for something fresh. The nation’s leading post and parcel service [...]

KFC Paints Malaysia’s Story with 14 Merdeka Murals

KFC Malaysia is marking Merdeka with a bold splash of colour – transforming 14 outlets [...]

Nestlé Fires CEO Over Workplace Romance, Raising Governance and Reputation Stakes

By The Malketeer Nestlé, the world’s largest food and beverage company, has dismissed its global [...]

McDonald’s Malaysia Rewinds Time, Rekindles Hearts

By The Malketeer Walk into McDonald’s Titiwangsa today and you might think you’ve stumbled onto [...]

ZUS Coffee Combines Art and Heritage at Kasturi Walk

In recent years, numerous efforts have been made to rejuvenate Downtown Kuala Lumpur, creating a [...]