By The Malketeer From Ban to Revival: The Political Tug-of-War Behind TikTok The digital landscape in the US took another sharp turn when TikTok, owned by China’s ByteDance, was revived through an executive order by President Donald Trump. This came just days after the app went dark under a bipartisan law
By The Malketeer Social Media Power Play in the Making: A Billionaire Takeover in Sight? US President Donald Trump has expressed openness to the idea of tech magnate Elon Musk, the world’s richest man and owner of social media platform X, acquiring TikTok. The embattled video-sharing app, owned by Chinese company
By The Malketeer Protecting the Digital Playground: A New Era for Instagram In an unprecedented move to prioritise child safety, Instagram is rolling out stricter policies for users aged 13 to 17 in Singapore, effective January 21, 2025. These measures—already implemented in the US and UK—reflect the platform’s commitment to combating
By The Malketeer Meta’s Policy Shifts and the New ‘Chaos Economy’ Are Forcing Marketers to Tear Up Their Playbooks The marketing world is experiencing its most dramatic upheaval since the birth of social media. In an era where Meta has abandoned its fact-checking regime and controversial figures are reshaping digital discourse,
By The Malketeer Fraud on Facebook: A RM500 Million Black Hole Social media, once hailed as the cornerstone of modern communication, has become a hunting ground for scammers targeting unsuspecting Malaysians. Communications Minister Fahmi Fadzil has revealed startling figures that show the true cost of online deception, with losses from scams
By The Malketeer TikTok Given a 75-day Grace Period and Finds an Unlikely Ally in the White House In a dramatic turn of events, TikTok has been given a 75-day grace period to continue operations in the US, thanks to an executive order by President Donald Trump. Once the app’s most
By The Malketeer When One Door Closes, Another App Opens Instagram’s parent company, Meta, made a strategic move as TikTok users faced a sudden blackout due to a federal ban in the US. Just hours after TikTok and its sibling app CapCut were taken offline, Instagram head Adam Mosseri unveiled
By The Malketeer How a Federal Ban and Trump’s Move to “Save” the App Stirred America’s Marketing Landscape TikTok, the digital darling of Gen Z and marketers alike, faced a whirlwind weekend that had users, brands, and tech giants scrambling. A federal ban briefly took the platform dark, only to
By The Malketeer TikTok’s Ban: Can Trump Save the App That Defined a Generation? As TikTok faces the threat of an abrupt ban in the United States this Sunday, the stakes couldn’t be higher for the app that redefined short-form video content and reshaped the social media landscape. But with
By The Malketeer Cutting Loose: Zuckerberg’s Push for “Stronger Talent” Meta, the parent company of Facebook, Instagram, and WhatsApp, is set to terminate approximately 3,600 employees—5% of its workforce—in a controversial performance-based move. The decision, reported through an internal memo and confirmed by the company, aligns with CEO Mark Zuckerberg’s
