By The Malketeer OpenAI’s Sora has officially touched down in Southeast Asia, and Thailand is among the first to get it. Not Tokyo. Not Seoul. But Bangkok. That’s a subtle yet electrifying signal: the cultural gravity in this region is shifting. And it isn’t just about tech — it’s about
By The Malketeer In an age where digital con jobs are getting smarter than your phone, CelcomDigi, Meta, and the Ministry of Communications are betting on something even smarter — Malaysia’s young creators. Last week, a fresh cohort of 35 changemakers kicked off training under the Online Safety IRL: Scam
By The Malketeer If you ever needed proof that AI isn’t just a productivity engine but a psychological presence in modern life, read on. OpenAI has revealed that about 0.07% of weekly ChatGPT users may show signs of manic, psychotic, or suicidal ideation, with 0.15% demonstrating more explicit risk factors.
By The Malketeer In a region where social discovery drives purchase decisions faster than any paid campaign, Shopee and Meta’s latest collaboration feels almost inevitable. The two giants are fusing commerce and community by launching Facebook Affiliate Partnerships with Shopee — now live across Southeast Asia and Brazil — giving
By The Malketeer A browser without an address bar? That’s how Sam Altman announced OpenAI’s latest move this week — ChatGPT Atlas, a browser built around its famous chatbot rather than on top of the old search bar. Atlas isn’t just another Chrome look-alike. It ditches the address bar entirely,
By The Malketeer For the first time in human history, more than six billion people are online and nearly 5.7 billion are active on social media. That’s two out of every three humans on the planet scrolling, liking, sharing, and increasingly generating with AI. Welcome to the age of the
By The Malketeer There was a time when the intimacy of a podcast was its currency. A human voice in your ear, sharing thoughts, laughter, or the occasional sigh that made you feel part of a real conversation. That time is now under siege. Artificial intelligence has found its next
I’d like to talk to you about Social Media. The most buggered-up and misunderstood element in contemptuous marketing (Contemporary, surely? Ed). I mentioned some time ago that I attended a University BA show in media and advertising where many of the students were producing 30” TV spots for their brand
OpenAI has taken its first bold step into ecommerce with the launch of Instant Checkout, a feature that lets U.S. users shop and pay for products directly inside ChatGPT. The move signals the company’s entry into “agentic commerce,” where AI doesn’t just recommend products—it completes the purchase. The rollout begins
The marketing playbook is being rewritten in real time as generative AI assistants like ChatGPT, Gemini, and Perplexity become the new gatekeepers of information. For brands, this shift is both a risk and an opportunity: the answers consumers receive from these tools are shaping purchase decisions, brand perception, and even
