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Astro Reaffirms Commitment To Malaysian Sports Fans

In a press statement, Astro it says it remains committed to delivering innovation and value to our customers and shareholders…. “We have been honoured to broadcast the FIFA World Cup for the last two decades and are deeply grateful for the support that has made Astro the Home of the

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B2B Doesn’t Have To Be Boring: Hando Sinisalu On What Actually Wins

B2B marketing has often been boxed into the same tired stereotypes overly technical, too product-focused, and far less exciting than its B2C counterpart. But that thinking is outdated. Today, the most effective B2B marketers know that business audiences are still human audiences. They respond to clarity, trust, relevance, and stories

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The New Malaysian Consumer Is Supporting Three Generations

Malaysia’s economy has always been discussed in big numbers. GDP growth. Inflation. Wages. Household spending. But buried inside the latest release from the Department of Statistics Malaysia (DOSM) is a quieter story about dependence, duty and the invisible financial choreography happening inside Malaysian homes every single day. The newly released

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In The Hot Seat: Marketing Leaders Under The Spotlight

Not every valuable conversation happens on a keynote stage. Sometimes, the most memorable insights come from the unscripted moments where the tough questions, unexpected stories, career lessons, and honest reflections that rarely make it into polished presentations. That is exactly what Spotlight Sessions at the Malaysian Marketing Conference 2026 is

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