Author Archives: Najihah Nasrin

Time launches 2x the Speed. 2x the Fun. 2Gbps with new brand identity

Time understands that sometimes, one is simply not enough. That’s why Time has launched a [...]

Popeyes Brand Celebrates 50 Years of Love That Chicken

Over the course of its 50 years, Popeyes has become one of the world’s largest chicken [...]

Tra Mongkut’s solution to save Thai rubber farmers from snake-bites

Thailand is one of the world’s top natural rubber exporter in the world and home [...]

Brands will Spend a Whopping $32.5bn on Influencer Advertising in 2023

The influencer advertising industry has grown by an impressive 355% over the past five years, [...]

Why Gaming is the latest battleground in under-18 advertising

By Gary Fung, Regional Gaming Director of TotallyAwesome How marketers can make a play for [...]

Alvin Teoh almost got comfortable with being uncomfortable, maybe because he once sat in Francis Ford Coppola’s chair

This week’s guest was happy with earning just enough for a bowl of noodles and [...]

Carsome announces layoffs following the expansion of its ecosystem

Carsome, known as Malaysia’s first tech unicorn, is expecting to undertake layoffs. As mentioned by [...]

Marketing performance meets rare prestige

This piece was first Published in MARKETING WEEKENDER Issue 347 Now in its fifth year, [...]

MARKETING Weekender – Issue 347

Read issue 347 now! WEB: http://hams.top/347 PDF:  http://hams.top/347s You can also receive your very own free copy [...]

Mindshare Malaysia to handle media for Sime Darby Property

Mindshare Malaysia has been appointed by Sime Darby Property to manage media responsibilities for a [...]