Audi drives forward with Geometry Global

Audi Win

Audi GeometryGeometry Global Team: (from left) Mehdi Lamloum (Executive Creative Director), Abhinav Sharma (Head of Planning), Jason Wong (Head of Business Development) and Kenny Loh (Chief Executive Officer)

(marketingmagazine.com.my) – Geometry Global Malaysia has been named lead creative agency for Audi Malaysia, following a pitch against a number of agencies. The contract will be up for a yearly renewal.

Previously the account was held by Publicis.

Geometry Global will undertake full scale creative duties for the luxury car brand, with a heavy focus on stepping up its digital and social media presence to deliver a strong customer experience.

The agency, which provides a full service offering to clients through their activation, public relations, creative and social media departments, prides itself on its integrated approach to creative communications.

“We’re excited to have the opportunity to work with such an iconic brand as Audi as they continue to grow their business in Malaysia. We feel that by leveraging our capabilities in 360 communication and incorporating new media channels, with spot on strategy and insight as a firm foundation to our plan, together we can do great things,” said Kenny Loh, CEO of Geometry Global Malaysia.

“Geometry Global Malaysia demonstrated a high level of passion and enthusiasm for the business which was truly infectious. Their strategic approach in addressing the business challenges were spot on. We look forward to the energy and fresh ideas Geometry Global Malaysia will bring to the table,” said Rudi Venter, Director of Marketing at Audi Malaysia.


HANDO speaker

The 5th Malaysian Chief Marketing Officers (CMO) Conference is a full day journey into the minds of some of the sharpest and most inspiring minds in the business.

The market is in a state of flux. Media fragmentation has gone wild. Digital is exciting but also a minefield if handled wrong. Marketers need stamina, focus and a scalable approach to strategies. ROI has never been more confusing.

Hear from these dynamic and feisty brand leaders on how they are facing the New Realities:

• Loh Keh Jiat – CMO, Digi Telecommunications Sdn Bhd
• Raja Teh Maimunah Raja Abdul Aziz – MD & CEO, Hong Leong Islamic Bank Berhad
• Sulin Lau – Head of Marketing Services, Maxis
• Cyril Dhenaut – Head of Marketing, KFit
• Timothy Johnson – Senior VP of Marketing, INTI International University & Colleges
• Eric Wong – Marketing Director, IBM Malaysia
• Srikanth Ramachandran – Executive Director, Moving Walls
• Spencer Lee – Head of Commercial, AirAsia Berhad
• Bala Pomaleh – CEO, IPG Mediabrands
• Rachel Lim – Co-Founder of Love, Bonito
• Edward Ling – Sales Manager, Waze Malaysia

• Santharuban T. Sundaram – Group Marketing Manager, Etika Holdings (formely Permanis)

Date: September 6th, 2016 (Tuesday)

Venue: Sime Darby Convention Centre, Jalan Bukit Kiara, Kuala Lumpur.

For details, contact Ruby on 03-77262588, [email protected]

Download event PDF here

More details www.marketingmagazine.com.my/cmo2016


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The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.

This is the only event where Live Presentations meets Live Judging.

Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.

This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!

Campaign entries must have run between June 2023 to May 2024

Submissions Deadline
30th June 2024

APPIES Festival – Judging & Presentations
11th – 12th July 2024 (Malaysia)

 

Download Event PDF
Submit Entries Here




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