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A Collection of Future Thoughts & Trends: London Predictions 2016
Oh, hi there. Welcome to Leo Burnett London’s 2016 Predictions.
Yeah, yeah, it’s yet another set of things to look out for next year, just like you’re seeing from every other agency, trend house, newspaper, blah. So why should you read this one?
Well, what’s interesting about ours (we think) is the element of diversity and discussion. We’ve taken a set of forward-looking ideas from a variety of people within the agency, as well as one of our affiliate trend nerds, to compare and contrast. Three of them, for example, came up with Virtual Reality as a big thing for next year – although you’ll note that some are rather less enthused about it than others. It’s a mixed bag.
The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
This is the only event where Live Presentations meets Live Judging.
Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!
Campaign entries must have run between June 2024 to May 2025
