FCB bolsters up its senior leadership team

FCB announced today a number of key promotions to its senior leadership team. Natasha Aziz has been elevated to General Manager of the FCB Group Malaysia from her previous designation as head of account management. Natasha will take on greater company and P&L responsibilities in addition to her on-going role as the group’s senior most suit.

Formerly a senior account director, Syahriza Badron moves up into the new Head of Business Development role. Whilst remaining as the lead on a number of the agency’s key clients, Syahriza will be tasked with catalysing growth opportunities for both agency brands: FCB and Ignite.

Jamie Tan has been promoted to Head of Operations. Tan was previously the group’s operations director and her new role will encompass administrative, talent management and the financial operations of the agency.

Also taking on larger roles within the agency are Mandy Chock who has been raised up to Creative Group Head and Karan Chhabra, as a newly minted Associate Account Director.

FCB has been on an impressive hot streak, winning 14 new accounts so far this year to go along with the coveted Overall Agency of the Year, Creative Agency of the Year, Content Marketing Agency of the Year titles from A+M in addition to wins in the Brand Consultancy, Mobile Marketing and Direct Marketing categories.

“FCB is a challenger agency. Every headcount in our organisation is important to us as we’re deliberately lean by design. We move fast and work harder. Whilst not everyone is able to keep pace with our ambition, it does makes it easy to spot the truly talented and the truly dedicated.

Tasha, Syah and Jamie are the backbone of our agency. When Shi-Ping and I bought over the FCB Group last year, they believed in our vision and poured their heart and soul into the business. It’s time we repaid that faith by ensuring their place as the future leaders of our agency working alongside fast rising talents such as Mandy and Karan.” said Shaun Tay, co-owner & chief executive officer of the FCB Group Malaysia.

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