Zee expands third-party ad sales unit to APAC

(Marketingmagazine.com.my) – ZEE Entertainment has launched a new ad sales division, ATL Media, in the Asia Pacific region.

The new division will handle ad sales for varied Indian and South Asian media businesses in the region.

ATL Media APAC, the new division will work with both mainstream and retail clients targeting the South Asian population in key markets.

The newly launched division will represent media businesses including TV, radio, print and digital in the region.

ZEE Entertainment also has an existing sales network across key APAC markets including Singapore, Bangkok, Kuala Lumpur, Sydney and Jakarta.

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