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When Marketing stars come out to play!
30 Aug
(marketingmagazine.com.my) – September 6 is turning out to be the day when some of the best and most radical marketing minds will meet and share at the 5th Malaysian Chief Marketing Officers (CMO) Conference.
Topics covered include:
• Digital Realities – from outputs to outcomes • UnMarketing Marketing – contextual to conversion • Big Data – sink or swim • Product Launches – make or break • Content Marketing – a cat’s tale • World’s Best Campaigns – Cannes Lions 2016 • Imminent Extinction – who will survive • Blogshop to fashion stores – a marketing miracle • StartUps – growing tomorrow’s businesses today • Firebrand Entrepreneur to Maverick Marketer
Some things you did not know about our speakers and panelists:
• Dato Seri Vida started as a Chinese School teacher at Sekolah Jenis Kebangsaan (C) Poi Lam in Ipoh for 12 years
• Sulin Lau was the inaugural winner of the Malaysian PowerSuit of the Year Award
• Santharuban started working life with radio, notably WOW FM
• Rafiq Razalli negotiated and closed reciprocal deals with international carriers for Maxis
• Singapore fashionista entrepreneur Rachel Lim made it to the Forbes 30 Under 30 Asia list this year
• Srikanth Ramachandran helped implement the world’s first end-to-end Secure Electronic Transaction (SET) system
• Spencer Lee is the man behind AirAsia’s BIG loyalty programme
The 5th Malaysian Chief Marketing Officers (CMO) Conference is a full day journey into the minds of some of the sharpest and most inspiring minds in the business.
The market is in a state of flux. Media fragmentation has gone wild. Digital is exciting but also a minefield if handled wrong. Marketers need stamina, focus and a scalable approach to strategies. ROI has never been more confusing.
Hear from these dynamic and feisty brand leaders on how they are facing the New Realities:
• Loh Keh Jiat – CMO, Digi Telecommunications Sdn Bhd • Raja Teh Maimunah Raja Abdul Aziz – MD & CEO, Hong Leong Islamic Bank Berhad • Sulin Lau – Head of Marketing Services, Maxis • Cyril Dhenaut – Head of Marketing, KFit • Timothy Johnson – Senior VP of Marketing, INTI International University & Colleges • Eric Wong – Marketing Director, IBM Malaysia • Srikanth Ramachandran – Executive Director, Moving Walls • Spencer Lee – Head of Commercial, AirAsia Berhad • Bala Pomaleh – CEO, IPG Mediabrands • Rachel Lim – Co-Founder of Love, Bonito • Edward Ling – Sales Manager, Waze Malaysia • Santharuban T. Sundaram – Group Marketing Manager, Etika Holdings (formely Permanis) • Dato Seri Vida – Founder, Pamoga & Qu Puteh •Rafiq Razalli – CEO, Media Prima Digital Sdn Bhd
Date: September 6th, 2016 (Tuesday)
Venue: Sime Darby Convention Centre, Jalan Bukit Kiara, Kuala Lumpur.
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Some things you did not know about our speakers and panelists:
