MARKETING’s Issue 233

CONTENT HIGHLIGHTS:

• Cover story – Digital Tech Lights A Fire Under OOH
• Astro Kickstarts Marigold’s movement for fearless mothers and adventurous children
• MARKETING’S apologise for being in your face all of 2018
• Analytics & Innovation driving Star Media Group’s transformation
• PSALM 23 for ad folks
• Ted does Malaysia proud at Cannes Lions 2018
• Primeworks Studios and Wau Animation’s Ejen Ali pushes local animation to greater heights

You may download the PDF version of MARKETING’s ISSUE 233 by click here.

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MARKETING is Malaysia’s Number 1 industry magazine for the marketing communications industry and is read by 30,000 readers who are affluent advertising, media and marketing decision makers nationwide. It is dedicated to the pursuit of excellence in all facets of marketing communications and serves as an observatory of the marketplace for ideas, insights and inspiration that can enhance brand strategies.