Iconic brands come together for Young Spikes 2019!

It’s not often that you see brands like AirAsia, unifi and QSR coming together for a celebration of creativity in communications.

It promises to be an event like no other. The transformational shift that is going through the Asian creative industry is nothing short of extraordinary.

Jaw dropping technological innovations and domestic brands disrupting the local status quo have done their part in empowering the APAC creative industry to make their own mark.

Young Spikes is a tribute to that mission, and the chance for entrants to showcase their most exceptional work is an incredible opportunity to be part of the creative ecosystem.

This is a platform for outstanding creativity to be celebrated. Young Spikes is the perfect place to bring together creative thinkers and doers in an environment that thrives on inspiration, learning, networking and revelry.

Ultimately, there are chances to win trips to Spikes Asia which will be held from 25th to 27th September 2019 at Suntec, Singapore.

Spikes Asia offers an inspirational setting to hear thought-provoking, agenda setting talks on the topics that matter to communications today from the people leading the change.

Its also a great way to connect. Participants will get to know a diverse community of brand, agency and world leaders, innovators, tech entrepreneurs, brilliant creatives and many more in a laid-back setting.

Of course, Spikes Asia is all about showing off the creativity you need to see, setting the benchmark for brilliant work in the APAC creative communications industry each year.

After 20 years of evolving technology, shifting market trends, and adapting to changing consumer behaviour, the media landscape has nearly reached saturation.

We’ve optimised to the fullest, providing advertisers with abundant choices across technology, platforms, data-driven marketing, CTV, OTT, DOOH, influencer marketing, retail, etc.

Media specialists have diversified, but with more options comes the challenge of maintaining income growth. The industry is expanding, but revenue isn’t keeping pace.

Now, we’re at a TURNING POINT: time to explore and harness new sustainable revenue streams. While GroupM forecasts a 7.8% global ad revenue growth in 2024, challenges like antitrust regulation, AI and copyright issues, and platform bans persist.  

Collaboration is key: partnerships that thrive on synergy, shared values, and aligned goals are becoming increasingly essential.

Hence, the Malaysian Media Conference, in its 20th year, has assembled the partners and players under one roof on October 25 for a day of learning, sharing, and exploring.

 

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