Dato Vida Live! – What did the audiences have to say?

Dato seri vida pamoga quputeh

(marketingmagazine.com.my) – Last week we showed you Dato Vida’s full session at the CMO Conference, this week we bring you some of the hard hitting questions asked by the senior marketers in the audience:

• How does Dato Vida benchmark the success or failures of her marketing activities?
• When does she know it’s the right time to come up with a new product?
• What is her advice for more ‘serious’ brands to replicate her success?

Marketing veteran Pat Wahid was among the audiences at the CMO Conference curious to find out more on Dato Vida’s success.

Find out the answers to the questions above in these videos:

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The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.

This is the only event where Live Presentations meets Live Judging.

Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.

This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!

Campaign entries must have run between June 2023 to May 2024

Submissions Deadline
30th June 2024

APPIES Festival – Judging & Presentations
11th – 12th July 2024 (Malaysia)


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