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Tag Archives: Podcast

27% of podcast listeners discover brands through voice advertising

Shining a light on podcast advertising, DMA research has found that 27% of weekly podcast listeners discover new brands [...]

31
Jan
Spotify brings streaming ad insertion technology to podcasts

2019 was a breakout year for Spotify’s podcasting efforts, and now the company is turning up the [...]

20
Jan
Spotify’s rumored ‘Create a podcast’ feature could be a valuable resource for marketers

Spotify is rumored to be launching a “Create a podcast” button within its app that [...]

03
Sep
Podcast ad market could reach USD$1.6bn by 2022 as Spotify moves to take lion’s share

WARC, the international marketing intelligence service, has found that podcasts could account for 4.5% of [...]

25
Apr
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