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Tag Archives: kantar

Brands struggle to measure cross-channel campaigns despite digital spend

Despite big spending on digital, brands still aren’t sure how to measure cross-channel campaigns. A [...]

13
Sep
WPP selling majority stake in Kantar to Bain Capital

WPP has today confirmed it is selling 60% of its stake in Kantar to Bain Capital, valued at [...]

12
Jul
Kantar Launches Profiles Network

Kantar, insights and consulting company today announces the launch of the Kantar Profiles Network. With [...]

16
May
Team WPP Mindshare/Kantar get UNICEF nutrition contract

Team WPP which comprises Mindshare along with its WPP group agency Kantar, will work on [...]

12
Mar
On-demand research platform – Kantar Marketplace – now open

A new on-demand research and insights store from Kantar – known as the Kantar Marketplace [...]

07
Mar
Marketers struggle with integrated campaigns

Marketers continue to find integrated campaigns challenging Marketers globally continue to struggle to assess their [...]

11
Oct
Alibaba and Kantar team up

Alibaba Group and Kantar announced at Cannes Lions last week that they have joined forces [...]

25
Jun
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