MARKETING Magazine Asia

Success has its stories. December 6 will be an afternoon of conversations we never had, with leaders most of you never met. Discover what’s possible from those who made it possible. It is a time to reflect, be inspired and think about the year ahead. All happening near where KL was founded 167 years ago!

We have invited these amazing people onto stage to drive the discourse:

Erika Seow – CEO & Co-Founder, JUNO

Erika is an award-winning leader whose HOODLE venture is set to dazzle. For the one year, she has been working with a team of amazing strategists, creatives and engineers to create Malaysia’s (and Southeast Asia’s) Next Big Thing. The first ever Student/Youth Platform that’s about their passion for life and adventure and all things awesome.

Emir Shafri – Chief Creative Officer, Publicis Groupe

Emir brings Cannes Lions award-winning fame to the stage. It’s a refreshing experience working alongside and learning from some of the most talented thinkers, storytellers, artists, digital tinkerers, customer experience builders as well as data and human insights detectives over the past few years.

“I’m excited to write our next chapter with this amazing team by bringing together their diverse skills to help businesses solve their most pressing problems with creativity.”

Yong Siew Mee – Country Manager, 2X

Siew Mee helps manage the world’s largest B2B marketingas-a-service (MaaS) firm. “We sit in Malaysia (with more than 600 staff) but all our clients are based in the US. We received almost 10,000 job applications in 2024. Our HQ is outside Philadelphia, PA, USA and delivery operations reside in Kuala Lumpur and Manila.”

2X enables a client’s onshore team to focus on strategy and planning, while off-shore teams focus on marketing execution including build, run, and optimisation.

Reuben Kang – Writer, Producer, Director, Imagineers Film

Reuben makes moving pictures talk like you’ve never seen. He will share surprising stories and explain how he balances artistic vision with the pressures of creating content that resonates with millions. Listen to his creative journey with valuable advice for aspiring creators. His diverse portfolio includes theatre productions, music videos, commercials, documentaries, and a 3D animation series, showcasing his versatility.

Wang Ie Tjer – Head of Creative, FCB SHOUT

Tjer weaves creative magic with clients like RHB, Darlie, and more. He started as a Copywriter and now drives the creative vision of FCB SHOUT. He helped clinch multiple Agency of the Year titles from Campaign Asia and Marketing Interactive, with over 100 awards and accolades, including wins at the MARKIES, Dragons of Asia, Mumbrella Asia, APPIES, Campaign Asia’s The Work, YouTube Works Asia and more.

Based on consistently winning top awards at local and regional shows, FCB SHOUT is undoubtedly the #1 Malaysian Agency!

YuBin Ng – CEO, MantaYaY

Yubin handles more than 2,000 Malaysian TikTok creators with a combined following of over 100 million. Mantayay has over 1000 talented individuals and they provide a one-stop solution for TikTok marketing while managing talent and influencers plus e-commerce and production. Yubin also has a monopoly over the gaming vertical with more than 1,000 TikTok-MYGaming creators.

His clients include Grab, Alipay, Tealive, PUBG, Genshin Impact and more, and covers Malaysia, Indonesia, Thailand, Vietnam, Philippines, China, Japan, US, UK, Brazil, Netherlands.