Media Prima Posts 1QFY25 Results

Media Prima Berhad (“Media Prima” or the “Group”), Malaysia’s largest integrated media group, today announced its results for the first quarter ended 30 September 2024 (“1QFY25”). The Group demonstrated resilience in a challenging market environment, delivering revenue of RM194.9 million in 1QFY25. The Group achieved a profit after tax (“PAT”) of RM1.4 million, with profitability across most business segments.

The Group continues to lead the Malaysian media landscape, with Media Prima Television Networks capturing a dominant 55.9% of the audience share. TV3 remains the nation’s top broadcaster, commanding 46.3% of the audience (Malay 4+).

This success was highlighted by the strong viewership of the TikTok Awards in August 2024, which attracted 4.3 million viewers and 2.1 million views on TikTok Live TV3Malaysia. The Group’s home shopping business, Wowshop, significantly reduced losses despite heightened competition.

Media Prima Audio (“MPA”) kicked off the first quarter of FY25 with higher advertising revenue against the comparative quarter last financial year (“1QFY24”), solidifying its position as Malaysia’s top radio network. This success is backed by the latest Nielsen Consumer and Media View Survey 1, 2024 (July 2023- June 2024), which reveals that MPA brands attract over 5.8 million weekly listeners.

Hot FM continues to dominate the airwaves with 3.8 million weekly listeners, securing its spot as the nation’s leading radio station and, notably, the most popular Malaysian radio station on TikTok. Fly FM also expanded its reach by 12.8% to capture 2.4 million weekly listeners.

REV Media Group posted a slight revenue increase compared to 1QFY24, driven by higher advertising revenue. Media Prima’s news outlets continue to be the nation’s trusted source for news, with Buletin Utama recording 2.8 million viewers (Malay 4+). The New Straits Times Press brands Berita Harian and Harian Metro secured the top two spots for total unique visitors among Malaysian news portals.

Datuk Seri (Dr) Syed Hussian Aljunid, Group Chairman of Media Prima, said: “Our 1QFY25 results reflect the ongoing challenges in the media industry. However, I am confident in our strategy to adapt and innovate as our businesses and brands continue to maintain their dominant positions among audiences and advertisers in Malaysia. We are committed to investing in our people, content, and technology to ensure a sustainable and successful future for Media Prima.”

Rafiq Razali, Group Managing Director of Media Prima, added: “We are encouraged by the better performance in key areas for this quarter such as REV Media Group and Wowshop, which validates our strategy to diversify revenue streams and adapt to evolving consumer preferences. We are actively managing costs, strengthening core operations, and developing new initiatives to drive future growth.”

Media Prima’s commitment extends beyond commercial success, supporting local community development and medical assistance programmes with over RM260,000.00 in public donations.

Furthermore, through the Tabung Kemanusiaan Palestin Media Prima, an allocation of RM4.1 million will be distributed to victims of the war in Palestine through the Group’s partnerships with NGOs, providing essential healthcare, food security, and shelter to victims of the conflict in Palestine.

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