By The Malketeer Backed by AI Titans, Stargate Aims to Reshape the U.S. Economy and Global AI Leadership In a historic announcement, OpenAI has launched the Stargate Project, a bold US$500 billion initiative designed to cement the United States’ dominance in artificial intelligence (AI). Spanning four years, the project aims to
By The Malketeer Record-Breaking Subscriber Growth Sets the Tone for 2025 Netflix is kicking off 2025 with a bang, reporting an eye-popping addition of nearly 19 million subscribers in the final quarter of 2024, reports AFP. The streaming juggernaut now boasts over 300 million members globally, cementing its dominance in a
By The Malketeer How TikTok’s Chaos Changed the Game Forever Remember when brands spent months perfecting every pixel of their social media posts? Those days are dead, and TikTok killed them. But here’s the plot twist – that might be the best thing that’s happened to marketing in decades. The marketing
After six years of celebrating marketing excellence, the organisers of the Malaysian CMO (Chief Marketing Officers) Awards are running a Discovery Edition this year. Last year’s CMO awards theme, NEXT STOP: CEO, was a huge success with the Awards Induction ceremony held at the Malaysian Petroleum Club at the KL
By The Malketeer From Tiktok to Musk to Zuckerberg, the Ripple Effects of Trump’s Influence are Redefining the Future of Branding Donald Trump’s second term isn’t just a political spectacle; it’s a global reset with profound implications for marketers. Whether it’s the fallout from trade wars, shifting alliances with tech moguls,
By The Malketeer The Principles of Balance, Unity, and Integration Provide a Robust Foundation for Sustainable Success In an era where business landscapes shift like desert sands, marketing veteran Rishad Tobaccowala offers a compelling framework for sustainable success that might surprise you. It’s not about the latest tech stack or marketing
By The Malketeer Impressive 9.2% Year-on-Year Growth as Malaysia Crosses the RM2.88 Trillion Trade Performance Mark Malaysia’s trade performance in 2024 has shattered expectations, crossing the RM2.88 trillion mark with an impressive 9.2% year-on-year growth. This achievement not only reinforces Malaysia’s resilience in a challenging global economy but also sets a
By The Malketeer YouTube Sees Massive 32% Drop as Influencers and WhatsApp Steal Ad Dollars The advertising landscape in Malaysia took a sharp downturn in 2024, with ad expenditure (adex) hitting RM6.1 billion, down 7.1% year-on-year (YoY). This marked a significant deviation from Kenanga Research’s projected 1.6% YoY growth. The decline
A great presentation isn’t just about good-looking slides; it happens when there’s a great synergy between the presenter and the slides he/she projects. MS PowerPoint should not be perceived as a program used merely to present data. It is a great design tool where one is able to apply his/her
By The Malketeer Reaching the Right Audience, Right Where They Are In the complex world of B2B marketing, ensuring that your message reaches the right audience is both an art and a science. LinkedIn, the world’s largest professional network, is taking a bold stand against wasted ad budgets with its
