M+C Saatchi Malaysia has appointed Darren Lee as its new chief creative officer, marking the return of a familiar leader as the agency doubles down on creativity as a core driver of business growth. Lee officially began his role on 2 January. Lee brings more than two decades of experience
Invictus Blue President Keith Miranda and Group CEO Jo Yau today confirmed the exit of two senior leaders following a comprehensive organisational reset undertaken in 2025, as the Group modernises its operating model, governance, and ways of working to support its next phase of growth. The exits are part of
Let’s stop flattering ourselves. In Malaysia’s marketing industry, people aren’t losing jobs because they forgot how to think. They’re losing jobs because thinking has become inconvenient. Budgets tighten. HQ panics. A regional mandate lands with a slide titled Operational Efficiency. Suddenly, experience is “legacy cost”. Judgment is “subjective”. And anyone
Omnicom has introduced the latest generation of its marketing operating system, Omni, at CES, marking a significant expansion of the platform following the holding company’s acquisition of Interpublic Group (IPG). The updated Omni continues to function as Omnicom’s core operating system, designed to consolidate data, automate workflow processes and accelerate
Creative consultancy ballsy is starting 2026 with a two-pronged expansion, appointing Becky Leng as its new managing director based in Singapore, while launching a Malaysia-based social content studio, Kaki Sosial. Leng joins ballsy from NP Digital Singapore, where she led the agency’s operations. She was part of the business since
The Malaysia Digital Economy Corporation (MDEC) has issued an open request for proposal (RFP) to appoint a new social media agency, as it looks to strengthen its digital presence and audience engagement across key platforms. Open to Malaysian-registered agencies, the RFP calls for strategic and creative social media services that
Catcha Digital Berhad has deepened its presence in Malaysia’s digital media landscape, with its wholly-owned subsidiary, iMedia Asia, increasing its stake in Headline Media from 30% to 80%. The additional 50% equity was acquired for RM4 million, funded entirely through internally generated funds, following the execution of a supplemental agreement
Uday Desai, most recently Managing Director of Creative at dentsu Creative Malaysia, has officially exited the agency, with his final day at the network recorded as 31 December 2025. Desai’s departure marks a notable leadership change at dentsu’s Malaysian creative arm as the network begins 2026 with strategic reshuffles and
Dentsu Malaysia has been appointed by leading water, air, and home wellness specialist, Coway Malaysia, to lead creative development for its key product campaigns, following a competitive pitch. Under the new partnership, dentsu Malaysia will take on selected key campaigns with a focus on delivering high-impact creative storytelling and seamless
In an era where Gen Z entrepreneurship is often associated with short-term side hustles, a group of founders born in 1999 is proving that longevity wins over trends. Based in Malaysia, Marvant has bypassed the typical startup hype to build a sustainable, high-growth digital marketing agency in one of the
