The Malaysia Media Specialists Association has announced the launch of the 2026 Festival and Awards. The theme for this year is MEDIAVOLUTION: next is now! This theme reflects the seismic changes affecting the industry, and the industry’s ability to evolve and ride through these changes effectively, delivering futuristic solutions to
Directed by BAFTA-winning filmmaker Savanah Leaf, the film transforms a familiar childhood experience into a powerful story of love passed across generations Vaseline has unveiled ‘Love Hurts’, a new campaign film that immortalises the stubborn, unspoken, everyday act of love: a parent, grandparent, or loved one applying Vaseline Petroleum Jelly
Rolling out across more than 15 diverse markets in ASEAN & South Pacific, Sprite’s new global platformbrings a dynamic new look, an iconic brand sound, and bold cultural partnerships rooted in spicy food,basketball, music Sprite, the world’s No. 1 lemon-lime soft drink, is entering its boldest, freshest chapter yet in
Retailer launches scalable in-store digital signage network to enhance customerexperience and increase brand amplification opportunities Broadsign announced that leading Australian consumer electronics retailer JB Hi-Fi is deploying the Broadsign Platform to build and scale its in-store retail media network (RMN), which spans over 200 stores across Australia. The technology will
The new business momentum reinforces VoxEureka’s depth across key sectors – automotive, retail & property, corporate, fintech, and technology – and reflects a deliberate strategy of building capacity in high-growth areas. New Wins Expand Practice Footprints In the automotive sector, VoxEureka has been appointed by INNOCEAN Malaysia for Hyundai Motor
GrowthOps launches “Mencetus Potensi Sejati”, or “Made for More”, campaign to mark Shell’s 135-year legacy in Malaysia Shell Malaysia continues its partnership with GrowthOps Asia with the launch of the “Mencetus Potensi Sejati”, or “Made for More” campaign to commemorate Shell’s 135 years in Malaysia. “For us, this wasn’t about
Online search behaviour is rapidly shifting away from traditional results pages, as users turn to AI platforms such as ChatGPT, Gemini and Perplexity for direct answers instead of browsing multiple links. As this shift accelerates, AI SEO Agency has launched in Malaysia, positioning itself around a new form of visibility,
After more than two decades of operating within a global network structure, M+C Saatchi Malaysia today announces its transition to 100% local ownership and workforce, marking a new chapter as a founder-led, independent creative and consultancy powerhouse rooted in Malaysia. As a result of the transition, the agency has rebranded
After more than two decades as part of a global network, M+C Saatchi Malaysia has stepped into a new chapter, rebranding as M+C Saatchi KARSA following its transition to full local ownership. The move, led by founding partner and CEO Sharifah Menyalara Hussein, better known as Lara Hussein, marks a
Malaysia Airlines has appointed Kingdom Digital Malaysia as its Creative Automation Agency following the conclusion of its retainer pitch. The appointment builds on a working relationship that began in July 2024, when Kingdom Digital supported Malaysia Airlines on a project basis to meet high-demand digital production needs. The newly secured
