Category Archives: Advertising

TOP 10 winners for the Experts’ Choice Awards Raya TVC 2023

The popularity and success of our coverage of the Best CNY TVCs, Best Merdeka TVCs, and Best Raya [...]

15
May
What can we learn from Thai Advertising?

Believe it or not, I spent more than two days last week just looking at [...]

10
May
4As releases 2022 Happiness Study to gain insights into current advertising employees

At least seven in every 10 employees are exploring job prospects with other companies regardless [...]

10
May
New York Times to Get Around $100 Million From Google Over Three Years

By Alexandra Bruell The New York Times is getting around $100 million from Google over three years [...]

09
May
Meet Singaporean Dillah Zakbah: From Cleaner to BBH London Creative Director

By Nicole Lam (All images by Dillah Zakbah) I left Singapore in 2018 for Los [...]

06
May
Historial de la Grande Guerre and Fred & Farid Paris Ignite Gen Z’s Interest in WWI

As global tensions rise, echoing the onset of the Great War, the Historial de la Grande [...]

05
May
F&N launches “Biar Ori, Baru Sempoi” campaign to offer Malaysians their favourite Teh Tarik On-The-Go

Teh Tarik, the unofficial national frothy tea drink has been a favourite amongst locals for [...]

05
May
Ariel’s #ShareTheLoad Campaign Goes Beyond Marketing to Drive Social Change in India

Since 2015, India’s leading detergent brand Ariel has been sparking meaningful conversations to drive equality [...]

05
May
How Bas Korsten & Jasper Korpershoek cooked up a Mammoth meatball

By Mark Tungate Occasionally a campaign transcends advertising to become headline news. That happened on [...]

03
May
“Content creation has been democratized”: Bruno Laporte, Dentsu Creative France

By Mark Tungate What is “the entertainment industry” today? While Hollywood stars still stride up [...]

02
May