By Mark Tungate Natalia Forster drew on her career experience to launch VOICE, a unique business therapy lab for individuals and brands. She’s not a consultant – it’s far more personal than that. You only have to dig a little into the stories behind the world’s most valuable brands –
Every four years, the world behaves strangely. Grown men go quiet. Strangers hug. Entire cities hold their breath at the same time. Somewhere in that chaos, a red can finds its way into trembling hands. Not because anyone needs a drink. Because they need something to hold on to. That
There are two ways to look at a still photographer. One is the obvious one. The person behind the camera. The one who freezes time for brands, frames perfection for print, and makes products look like they belong in a dream. The other is rarer. The one who puts the
Some brands spend decades trying to find a voice. KitKat spent 70 years building one so recognisable it can now afford to go quiet. In its latest outdoor campaign, “Little Breaks,” created by VML UK, the brand does something that would terrify most marketers. It drops the line. No “Have
Our annual roundups of the Best CNY, Merdeka, and Raya TVCs have grown into a highly anticipated tradition, with reader participation rising from just a few hundred votes to more than 5,000 in recent years. Unlike rankings driven by YouTube views or media spend, our lists are entirely shaped by
There has never been a shortage of blood in art. It spills across battle scenes, drips from martyrdoms, stains history with drama. The kind that shocks, provokes, even sells postcards in museum gift shops. But one kind of blood has been quietly airbrushed out of civilisation’s canvas. Not because it
Anmum Essential Gold (AEG) has partnered with Havas Malaysia to unveil a new campaign marking the launch of its improved formulation, designed to support healthy and smart children in today’s ever-connected digital age. As one of the fastest-growing challenger brands in the paediatric nutrition category, AEG delivers a carefully balanced
There was a time when the roar of rally engines carried more than speed. It carried belief. In Malaysia, that belief had a name: Karamjit Singh. Now, that name is finding its way back into public consciousness not through a race, but through cinema. According to a report published in
Every April, in the city of Kawasaki, something remarkable happens. Streets fill with laughter. Tourists lean in, cameras ready. Families stroll alongside couples, some curious, some amused. At the centre of it all, carried with almost ceremonial pride, are oversized phallus-shaped shrines. This is Kanamara Matsuri, a festival that, on
It begins, as most good ideas do, with a small irritation. Not a grand strategic insight. Not a data dashboard blinking red. Just the quiet, universal annoyance of wet slippers rubbing skin raw during Songkran. Anyone who has walked Bangkok’s streets during the Thai New Year knows it well. The
