Uncle Mike Returns with a Special Raya Surprise Etika is proud to collaborate with Astro Shaw on the movie ‘Abah Saya Uncle Mike’ set to launch in August. Based on a true story, the film follows a Chinese father and his three adopted Malay sons, showcasing the rich cultural diversity
By The Malketeer Great Advertising, Like Guinness, Is Always Worth The Wait! As millions raised glasses for St Patrick’s Day on Saturday, 17 March, there’s no better time to celebrate the legendary advertising legacy of Guinness. The Irish stout, founded in 1759, didn’t produce a single ad for its first
By The Malketeer A Symphony of Creativity Across Borders That Hits All the Right Notes JBL has turned up the volume on fun with a light-hearted campaign celebrating the launch of its next-generation Flip 7 and Charge 6 portable speakers. Developed in collaboration with creative powerhouse Havas, the campaign delivers
This Ramadan and Raya, Tropicana Twister, in a new campaign from The Shout Group, is on a mission to inspire Malaysians to multiply kindness through its ‘Gandakan Kebaikan Bersama Tropicana Twister’ (Double Your Goodness with Tropicana Twister) campaign. This initiative was conceived to spread joy through simple yet impactful acts
Kredit Kau Hijau? Check Luuu! Keeping your finances in check is just as important as looking after your health. Think of your credit score like a wellness check—ignoring it can be a major red flag. With that, CTOS Data Systems Sdn Bhd (CTOS) is calling for Malaysians to check their
MARKETING Magazine’s Expert’s Choice Awards, Raya TVCs edition is accepting submissions now. We are super excited to see all the new Raya TVC’s to be submitted for this prestigious virtual award event. Over the years we have found that our coverage and polling of the Best CNY TVCs, Best Merdeka TVCs and Best Raya TVCs based on
MBCS, the media-fuelled creative content practice within the IPG Mediabrands network, and leading Halal personal care brand Safi, are revolutionising haircare education with the introduction of Sis Shay, Malaysia’s first virtual hijabi educator, bridging AI with the real world. Sis Shay, a role model who raises awareness around hijabi haircare,
By The Malketeer Nothing Cracks Like a Magnum: Sight and Sound Working In Perfect Harmony In a world where consumers are bombarded with thousands of ads daily, ice cream giant Magnum has found a way to make Londoners stop, look, and—most importantly—listen. The iconic ice cream brand has just launched
By The Malketeer The Once Cult-Like Following of Tesla Is Crumbling Away In a bold and cheeky marketing play, Kia Norway has taken a direct jab at Tesla’s brand image, capitalising on the growing discontent surrounding its CEO, Elon Musk. The automaker recently ran an Instagram ad featuring its EV3
By The Malketeer A Powerful International Women’s Day Campaign Challenging Male Perceptions of Safety As International Women’s Day approaches on March 8, a bold new campaign is urging men to reconsider how they perceive women’s safety concerns. Titled ‘See What She Sees’, the initiative is a collaboration between positive masculinities
