Author Archives: Admin

This is the end of the office as we know it

If and when you return to your office after the novel coronavirus pandemic, you’ll probably notice [...]

Astro ups the game on OTT among Malaysian integrated media players

To be fair to the uninitiated, OTT (Over The Top) refers to content provided via [...]

Nando’s: Making a Difference One Chicken at a Time #ForMalaysiaKita

Nando’s has always believed that people come first and being an active member of the community is part of that belief. During this Covid-19 [...]

The world may soon pass “peak virus.” But true recovery will take years—and the ripple effects will be seismic

By Parag Khanna and Karan Khemka In the chaos theory, the butterfly effect describes a [...]

Positive vibes campaign

Sin Chew Daily is joining hands with big names in the country to spread positive [...]

Preliminary report on Malaysia Retail Industry during Covid-19 pandemic

Prepared by Retail Group Malaysia Data was collected from selected members of Malaysia Retailers Associations [...]

BBDO Guerrero launches ‘community shields’ campaign to support frontliners

BBDO Guerrero has launched a campaign aimed at addressing the lack of personal protective equipment [...]

COVID-19 influencing consumer purchase behaviours, altering consumer needs and wants

Malaysia, 14 April 2020: Local neighbourhood grocers/supermarkets see a higher demand during the COVID-19 mco [...]

Amazon was already powerful. The coronavirus pandemic cleared the way to dominance

The global health crisis has forced 250,000 US stores to close, clearing the way to [...]

EARLY SMI: Media agency ad spend may not be the pandemic disaster expected

Early reports from media agencies suggest ad spend may not fall as hard as expected [...]