At DEPT®, innovation is in their DNA. Asher Wren, SVP of Growth in the Americas, gives us an inside look at how the agency’s bold, unconventional thinking drives success for global brands like Google, eBay, and Constellation. From a reimagined pitch for luxury wine to the intersection of tech and
While others talk about breaking silos, Havas built a model to erase them. The Village concept, now present in over 70 locations globally, remains the backbone of the group’s integrated offer. Global Chief Transformation and Growth Officer Tracey Barber discusses how the agency’s Village model and new Converged strategy are
Ampersand Advisory has appointed Mawarni Adam as its new Senior Consultant, effective 5 May 2025. She brings a wealth of experience from both client and consulting roles across industries including insurance, tech, and FMCG. Mawarni was most recently with Toyota Malaysia, where she led strategic brand management for a year.
Spikes Asia, APAC’s most prestigious and sought-after Award for creativity and marketing effectiveness, has revealed its 2025 winners this evening at its annual Awards Ceremony in Singapore. In a shining moment for Malaysia, the Grand Prix in the Outdoor category went to ‘Heidden in Plain Sight’ for Heineken by Leo
Naga DDB Tribal, one of Malaysia’s leading creative agencies, today announced a partnership with AI technology company Replyr.ai, reinforcing its commitment to delivering cutting-edge innovation that elevates branding, marketing, and human connection. This partnership is part of Naga DDB Tribal’s broader vision to embrace transformative technologies that drive real impact
Dentsu Inc. announced today that it has won a total of twelve awards at Spikes Asia 2025, the Asia-Pacific region’s largest and most prestigious advertising festival, held in Singapore on April 24. Demonstrating its continued creative leadership, the awards include two Grand Prix (in the Digital Craft category and the Grand
McCann Worldgroup Asia Pacific is celebrating a stellar performance at the Spikes Asia 2025, earning nine prestigious awards that recognize the best in creative communication and marketing effectiveness across the Asia Pacific region: one Grand Prix, one Glass Spike, three Gold Spikes, three Silver Spikes and one Bronze Spike. McCann
By Darren Yuen, CEO, IPG Mediabrands As the US enforces a new wave of tariffs on goods from major trading nations, particularly China, the ripple effects are beginning to reach Southeast Asia. Malaysia, a key regional production hub and a strategic re-exporter, finds itself in the crosshairs. While not the
The Malaysian Digital Association (MDA) has shared key leadership updates for the 2025–2026 term, reinforcing its commitment to keeping pace with the rapidly changing digital media and marketing landscape, driven by AI’s arrival and shifting global economic and geopolitical factors impacting digital businesses. Mr. Nicholas Sagau Tony Ngimat, Chief Operating
Omnicom Media Group (OMG), the media services division of Omnicom (NYSE: OMC) is consolidating all its influencer marketing capabilities globally under the Creo brand. With this move, OMG is putting the integrated “influencers as a media channel” playbook at the core of its global influencer offer to clients; and enabling
