Malaysia’s leading men’s grooming brand, DASHING, has reinforced its deep commitment to national youth development by successfully concluding the Biasiswa Bakat Dashing Talent ID Camp 2025. This elite football programme was created to identify, nurture, and provide a once-in-a-lifetime opportunity for Malaysia’s next generation of promising footballers. The one-day camp,
The Asian Federation of Advertising Associations (AFAA), at the 34th edition of the AdAsia Congress held recently in Beijing, conferred the prestigious AFAA Honorary Life Member Award on Bharat Avalani, recognising his outstanding contribution to the advertising and marketing communications industry across Asia. This accolade is reserved for individuals who
Cathay today launched ‘Slowly Explore, Fully Inspired’, a short video produced by acclaimed Thai filmmaker Chayanop Boonprakob (Moo), highlighting the surprising parallels between art and travel. This latest milestone is part of Cathay’s three-year partnership with the West Kowloon Cultural District Authority (WKCDA) to inspire travellers and promote Hong Kong
VML Hong Kong today announced the successful launch of “Just Like You,” a transformative regional campaign for Triumph, one of the world’s largest intimate apparel companies. Rolling out across Asia-Pacific (APAC), the campaign invites modern women to rediscover and embrace their authentic selves, asserting that true beauty originates from within.
In an era where artificial intelligence churns out endless streams of algorithmic art, one question still haunts the creative industry: where does the human soul fit in? Ballsy and Vision Machina have decided to answer that question — not with a press release, but with a cultural experiment. They’re soft-launching
By The Malketeer If most car ads are polished test drives through scenic valleys, Jeep just decided to take a detour through stand-up comedy. And in the passenger seat? Iliza Shlesinger — comic, mom, and the first person bold enough to suggest that the 2026 Grand Wagoneer might just be
By The Malketeer This Deepavali, Bank Negara Malaysia (BNM) swapped spreadsheets for satire. Its latest festive film, “Naan Oru Scammer” (“I am a scammer”), is a bold fusion of humour, drama, and cultural wit—teaching Malaysians how to spot financial fraud without dampening the festive mood. In a world where scams
The Malaysia Advertisers Association (MAA) is ushering in a new era of renewal, marked by fresh leadership appointments and a collective vision to strengthen the role of advertisers in Malaysia’s evolving business landscape. As part of this renewal, Hassan Alsagoff, Regional Head of Loyalty & Marketing at Grab, has been
The advertising world has lost one of its brightest and humblest creative souls. Piyush Pandey, the man who gave India its most unforgettable ad stories, from Fevicol to Cadbury to Hutch’s “You & I”, passed away after a short illness. He was 70. For over four decades, Pandey defined what it meant to speak to the
Spikes Asia, APAC’s most prestigious and sought-after award for creativity and marketing effectiveness, has today announced the 2026 Awards are open for submissions. This year sees a series of updates designed to reflect the region’s rapidly evolving creative landscape and to celebrate work that drives business impact, inclusivity, and innovation.
