By Frankie D’Cruz The Malaysian Media Council (MMC) heads into its first annual general meeting on November 7 facing an early test of relevance. The newly minted body was meant to mark a turning point for the industry, a move from reliance on political goodwill to genuine self-regulation, professionalism and
Mantayay Global Holdings Pte Ltd, a creator‑economy and digital media company, announced on Monday a $5 million investment led by Kairous Capital via its Kairous Asia Venture Fund II (SEA). This represents Mantayay’s first institutional funding round, and the capital will accelerate the company’s regional expansion, strengthen Mantayay’s regional creator network, advance AI-enabled
By AdForum The advertising and marketing industry stands at an inflection point, balancing revolutionary technological change with a renaissance of human creativity. According to insights synthesized by leading industry consultants at this month’s AdForum Summit in London, six critical shifts are reshaping the marketing industry. The Return to Integration After
By The Malketeer OpenAI’s Sora has officially touched down in Southeast Asia, and Thailand is among the first to get it. Not Tokyo. Not Seoul. But Bangkok. That’s a subtle yet electrifying signal: the cultural gravity in this region is shifting. And it isn’t just about tech — it’s about
By The Malketeer You don’t have to like Donald Trump to learn from him. You don’t have to vote for him, quote him, or applaud him. But if you’re in marketing, communications, branding, politics, public influence, or culture–building, you ignore him at your own peril. Trump is many things, depending
Trapper Group has once again proven that a homegrown Malaysian agency can stand shoulder to shoulder with the world’s best. In the latest RECMA October 2025 Report, Trapper Group proudly secures a position among the Top 5 Media Agencies in Malaysia, maintaining its distinction as the only independent Malaysian agency
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Marking its 65th anniversary, Maybank Singapore has partnered with Moove Media, Singapore’s leading outdoor advertising specialist, to roll out 65 fully wrapped buses, the largest corporate bus fleet campaign ever undertaken in the nation. It has been almost a decade since Land Transport Authority (LTA) has approved full 100% bus
By The Malketeer You know the usual beer advertising formula, featuring slow-motion pour and sun-kissed foam. Friends laughing on a rooftop somewhere in Bangsar South. Cue guitar riffs and a knowing cheer. Brewlander just lobbed that playbook into the recycling bin. The Singapore craft brewery has launched a campaign with
By The Malketeer When a brand decides to go big, most settle for loud digital ads and a splashy promo. Subway Malaysia, however, parked a giant bursting sandwich bag outside Lot 10, drilled six lubang jenguk into it, and dared Malaysians to be kepo. Not subtle. Very Subway. This is
